Company
Mindpearl
WebDeveloper-Webflow
Neural analysis suggests this role is
optimal for Senior candidates.
“Web Developer - Webflow. Skills: Webflow, Wix, Website Growth, SEO, Conversion Rate Optimisation. Own and execute the website development and optimisation strategy aligned with business and growth goals. Build, maintain, and optimise website pages and templates using Webflow and Wix”
What You'll Achieve.
Ownership of the development, optimisation, and performance of digital presence; Continuously improve how websites perform; Ensuring websites are high-performing, scalable, and conversion-focused; Align website development and optimisation strategy with business and growth goals; Deliver a consistent, high-performing user experience; Ensure best-in-class web standards; Ensure seamless on-site user journeys; Improve conversion funnels, lead generation, upselling, and cross-selling; Continuously optimise the user experience; Ensure landing pages and campaigns perform effectively; Testing, iteration, and innovation drive results
Industry & Context.
optimisation; data-driven improvements; Identify opportunities to improve conversion funnels
What They're Looking For.
Must Have
SME with hands-on expertise in Webflow and Wix, Proficient in HTML/CSS and basic JavaScript, understanding of web performance optimisation, custom code within Webflow, and structured data (schema) for enhanced SEO, Experience with API integrations and compliance-led tracking, Experience working in regulated environments and balancing compliance with creativity, track record of improving site performance and conversion rates, Familiarity with CMS workflows, UX/UI principles, and web analytics, Ability to plan, deliver, and own web projects end-to-end
Nice to Have
Experience in the healthcare or pharmaceutical industry, Knowledge of GDPR, data compliance, and secure form handling, Experience integrating CRM tools and marketing automation, Understanding of personalisation engines and behavioural triggers, Comfort with Agile project methodologies
What You'll Do.
Own and execute the website development and optimisation strategy aligned with business and growth goals
and optimise website pages and templates using Webflow and Wix
Develop scalable components and implement custom code (HTML
JavaScript) where required
Act as the technical owner for all website initiatives
ensuring best-in-class web standards
and brand initiatives into seamless on-site user journeys
Implement and manage conversion rate optimisation (CRO) initiatives
including A/B and multivariate testing
Monitor site performance and user behaviour using tools such as Google Analytics
and other analytics platforms
Apply SEO best practices across site structure
and technical implementation
Ensure mobile-first design
accessibility standards
and page speed optimisation across all platforms
Identify opportunities to improve conversion funnels
Conduct usability testing and incorporate data-driven improvements to continuously optimise the user experience
Collaborate with content
and paid media teams to ensure landing pages and campaigns perform effectively
How You'll Work.
Team & Collaboration
Working closely with marketing, pharmacy, product, and growth teams; Collaborate with cross-functional teams to deliver a consistent, high-performing user experience; Collaborate with content, SEO, CRM, and paid media teams to ensure landing pages and campaigns perform effectively
Process & Methodology
Ability to plan, deliver, and own web projects end-to-end, Agile project methodologies
Full Job Description
What is the job? We are looking for a strategic, creative, and hands-on Web Developer who is focussed on Website Growth to take ownership of the development, optimisation, and performance of our digital presence across Montu UK and Alternaleaf. This is not a traditional developer role focused solely on building pages. We are looking for someone who can build, experiment, and optimise. You will combine deep Webflow and Wix expertise with a strong understanding of user journeys, SEO, and conversion rate optimisation to continuously improve how our websites perform. Working closely with marketing, pharmacy, product, and growth teams, you will play a key role in ensuring our websites are high-performing, scalable, and conversion-focused. What will you be doing? - Own and execute the website development and optimisation strategy aligned with business and growth goals - Build, maintain, and optimise website pages and templates using Webflow and Wix - Develop scalable components and implement custom code (HTML, CSS, JavaScript) where required - Collaborate with cross-functional teams to deliver a consistent, high-performing user experience - Act as the technical owner for all website initiatives, ensuring best-in-class web standards - Translate marketing, product, and brand initiatives into seamless on-site user journeys - Implement and manage conversion rate optimisation (CRO) initiatives, including A/B and multivariate testing - Monitor site performance and user behaviour using tools such as Google Analytics, Hotjar, and other analytics platforms - Apply SEO best practices across site structure, metadata, and technical implementation - Ensure mobile-first design, accessibility standards, and page speed optimisation across all platforms - Identify opportunities to improve conversion funnels, lead generation, upselling, and cross-selling - Conduct usability testing and incorporate data-driven improvements to continuously optimise the user experience - Collaborate with cont
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