Company
SaaS
VPofMarketing
Neural analysis suggests this role is
optimal for VP candidates.
“VP of Marketing. Skills: marketing strategy, brand development, go-to-market plans. The VP of Marketing defines and executes the overall marketing strategy to drive business growth, market expansion, and revenue objectives. This includes leading brand development, demand generation, and go-to-market plans for new and existing offerings. The role also oversees website performance, content strategy, industry presence, and collaborates with cross-functional teams while building and mentoring a high”
What You'll Achieve.
Define and execute the overall marketing strategy to support business growth, market expansion, and revenue objectives. Build marketing programs that consistently drive pipeline growth, customer acquisition, and revenue impact.
Industry & Context.
conversion optimization; problem-solving
The company uses an AI-powered matching process for applications, and the final decision is managed by the hiring company's internal team. Data privacy is handled according to GDPR and other applicable laws.
What They're Looking For.
Must Have
Minimum 10 years of experience in B2B SaaS marketing, including at least 5 years in senior marketing leadership positions within high-growth technology organizations. Demonstrated ability to leverage AI technologies. Exceptional leadership, communication, stakeholder management, and team development capabilities. Ability to operate effectively in a fast-paced, international, and highly collaborative environment. Fluent English communication skills (C1 level or higher).
Nice to Have
Experience marketing multi-product platforms, software ecosystems, or complex technology solutions is highly desirable.
What You'll Do.
The VP of Marketing defines and executes the overall marketing strategy to drive business growth, market expansion, and revenue objectives.
This includes leading brand development, demand generation, and go-to-market plans for new and existing offerings.
The role also oversees website performance, content strategy, industry presence, and collaborates with cross-functional teams while building and mentoring a high-performing marketing team.
How You'll Work.
Team & Collaboration
Collaborates closely with Product, Sales, Customer Success, and executive leadership to align growth initiatives and maximize business impact. Fosters a culture of innovation, accountability, and continuous improvement within the marketing team.
Communication Scope
English communication
Full Job Description
## Accountabilities Define and execute the overall marketing strategy to support business growth, market expansion, and revenue objectives across multiple markets. Lead brand development initiatives, including positioning, messaging, market narrative, and awareness-building programs. Own demand generation and pipeline growth strategies targeting mid-market and enterprise customers. Develop and execute go-to-market plans for existing offerings, new product launches, and strategic business initiatives. Build and scale product marketing capabilities, ensuring clear communication of value propositions, competitive differentiation, and customer outcomes. Oversee website performance, conversion optimization, SEO/AEO initiatives, customer acquisition funnels, and digital growth programs. Lead content strategy and distribution across the full customer lifecycle to drive awareness, engagement, adoption, and retention. Strengthen industry presence through public relations, thought leadership, events, partnerships, and ecosystem relationships. Collaborate closely with Product, Sales, Customer Success, and executive leadership to align growth initiatives and maximize business impact. Recruit, develop, mentor, and lead a high-performing marketing team while fostering a culture of innovation, accountability, and continuous improvement. Requirements Minimum 10 years of experience in B2B SaaS marketing, including at least 5 years in senior marketing leadership positions within high-growth technology organizations. Strong expertise across demand generation, brand strategy, content marketing, product marketing, and go-to-market execution. Proven experience building marketing programs that consistently drive pipeline growth, customer acquisition, and revenue impact. Demonstrated ability to leverage AI technologies to improve marketing performance, content effectiveness, growth initiatives, and operational efficiency. Experience marketing multi-product platforms, software ecosystems, o
Applying for this VP of Marketing role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Lever
- Lever uses a streamlined one-page form — apply in under 5 minutes.
- LinkedIn import works well; review parsed data before submitting.
- The cover letter field is optional but visible to reviewers — use it to differentiate.
- Referral codes from employees can significantly boost visibility of your application.
ANONYMOUS · UNFILTERED
What do employees actually say about this company?
Real rants from real employees. Read before you apply.