BJAK
Technology
VPMarketing
Neural analysis suggests this role is
optimal for Executive candidates.
“VP Marketing at BJAK. Skills: Marketing strategy, Performance marketing, Brand development, Campaign leadership. Drive full marketing strategy. Lead cross-channel campaigns”
What You'll Achieve.
Impact user acquisition; Impact user retention; Impact brand awareness; Scale marketing across countries
Industry & Context.
Data analysis
What They're Looking For.
Must Have
4–7 years marketing experience, Strategic planning experience, Execution experience, Performance marketing track record, Digital strategy track record, Cross-functional campaign leadership, Paid media understanding, SEO understanding, Content marketing understanding, CRM understanding, Creative production ability, Data literacy, Budget management experience, Agency management experience, External vendor management experience, Excellent communication skills, Project management skills, Stakeholder engagement skills, Based in London
Nice to Have
Experience in high-growth tech, Experience in fintech, Brand development background, Influencer partnerships background, Event marketing background, Experience managing junior marketers, Experience mentoring specialists
What You'll Do.
Drive full marketing strategy
Lead cross-channel campaigns
Plan performance marketing initiatives
Execute performance marketing initiatives
Build content marketing engine
Evolve brand positioning
Manage creative production
Analyze market trends
Generate strategic improvements
Collaborate with product teams
Collaborate with design teams
Collaborate with sales teams
Collaborate with data teams
Align marketing with business goals
Own marketing calendar
Own resource allocation
Make ROI-driven decisions
Support go-to-market efforts
How You'll Work.
Team & Collaboration
Cross-functional teams; Creative teams; Product teams; Tech teams
Communication Scope
Communication skills; Stakeholder engagement
Process & Methodology
Project management
Full Job Description
Own the Strategy. Execute at Speed. Scale What Works. ABOUT BJAK We build superior application platforms globally with the mission of creating successful businesses while contributing positively to society by making it more efficient. We developed the first and leading insurance platform in Southeast Asia to digitize the insurance industry. The platform currently serves over 8 million users across the region. We are continuing our mission by building new, superior applications in emerging use cases as applications become increasingly integrated with AI. Our team is densely talented, highly motivated, and focused on engineering and product excellence within a very flat organization. All members are expected to be hands-on and to contribute directly to the company’s mission. Why This Role Matters - You’ll lead marketing efforts that directly impact user acquisition, retention, and brand awareness. - Your work will shape how millions of users perceive, engage, and trust our platform. - You’ll drive high-growth campaigns and help scale marketing across multiple countries. - You’ll bring structure, creativity, and accountability to a high-performance environment. What You’ll Do - Own and drive the full marketing strategy — digital, brand, content, and campaigns — for London and regional markets (SEA). - Lead and coordinate cross-channel marketing campaigns across Meta, Google, TikTok, YouTube, CRM, and more. - Plan and execute performance marketing initiatives with clear KPIs: CAC, ROAS, CTR, conversions. - Build and lead the content marketing engine — including blogs, video scripts, landing pages, and campaign messaging. - Shape and evolve the BJAK brand voice and positioning across platforms. - Manage creative production with internal teams and external agencies/freelancers. - Analyze data and market trends to generate insights and strategic improvements. - Collaborate with product, design, sales, and data teams to align marketing with business goals. - Own the marketi
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