BJAK

FinTech

VPMarketing

£90–110k London, United Kingdom FULL TIME Remote Friendly
The Brief

“VP Marketing at BJAK. Skills: Marketing strategy, Customer acquisition, Campaign management, Growth metrics. Own and drive marketing strategy. Lead cross-channel marketing campaigns”

What You'll Achieve.

Impact user acquisition; Impact user retention; Impact brand awareness; Shape user perception; Shape user engagement; Shape user trust; Drive high-growth campaigns; Scale marketing across countries

Industry & Context.

FinTech
Problems you'll solve

Data-driven decision making

What They're Looking For.

Must Have

4-7 years of experience in marketing, Proven track record in performance marketing, Proven track record in digital strategy, Proven track record in cross-functional campaign leadership, Understanding of paid media, Understanding of SEO, Understanding of content marketing, Understanding of CRM, Ability to lead creative production, Data literacy, Experience managing budgets, Experience managing agencies, Experience managing external vendors, Excellent communication skills, Excellent project management skills, Excellent stakeholder engagement skills, Based in London

Nice to Have

Experience in high-growth tech environments, Experience in fintech environments, Familiarity with Google Analytics, Familiarity with Meta Ads Manager, Familiarity with HubSpot, Familiarity with Hotjar, Background in brand development, Background in influencer partnerships, Background in event marketing, Experience managing junior marketers, Experience mentoring junior marketers, Experience managing specialists, Experience mentoring specialists

What You'll Do.

Own and drive marketing strategy

Lead cross-channel marketing campaigns

Coordinate cross-channel marketing campaigns

Plan performance marketing initiatives

Execute performance marketing initiatives

Build content marketing engine

Shape BJAK brand voice

Evolve BJAK brand positioning

Manage creative production

Analyze market trends

Generate strategic improvements

Collaborate with product teams

Collaborate with design teams

Collaborate with sales teams

Collaborate with data teams

Own marketing calendar

Own resource allocation

Make ROI-driven decisions

Support go-to-market efforts

How You'll Work.

Team & Collaboration

Cross-channel marketing; Product teams; Design teams; Sales teams; Data teams; Internal teams; External agencies; External freelancers

Communication Scope

Stakeholder engagement

Process & Methodology

Project management

Free ATS check

Applying for this VP Marketing role?

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