Joko
Technology
VPGrowth
Neural analysis suggests this role is
optimal for Executive candidates.
“VP Growth at Joko. Skills: B2C growth, Performance marketing, AI. Scale Joko’s B2C growth engine. Drive profitable growth”
What You'll Achieve.
Profitable growth; Scalable growth; Grow user base; Maximize efficiency; Unlock incremental growth; Unlock scalable growth; Track KPIs daily; Raise bar on impact
Industry & Context.
Data-driven decisions; Experimentation; Cohort analysis; Funnel metrics
What They're Looking For.
Must Have
10+ years in growth, 10+ years in performance marketing, 10+ years in full-funnel B2C growth, Experience with Meta, Experience with TikTok, Experience with Google, Experience with ASA, Experience with affiliates, Experience with referral, Experience with influencer, Experience with partnerships, Fluent in French, Fluent in English
Nice to Have
Mobile app growth experience, Marketplace growth experience
What You'll Do.
Scale Joko’s B2C growth engine
Drive profitable growth
Drive scalable growth
Bring Joko to millions of users
Ensure high-quality delivery
Build growth organization
Continuously arbitrate growth engine
Optimize growth budget
Identify growth loops
Activate growth loops
Test innovative formats
Launch breakthrough ideas
Drive marketing initiatives
Ensure fast execution
Run incrementality tests
Maintain data foundation
Automate campaign operations
Accelerate creative production
Use predictive models
Scale the Growth Team
Build high-performing team
Foster culture of experimentation
Foster culture of speed
Foster culture of ownership
How You'll Work.
Team & Collaboration
Partner with Product; Partner with Data; Cross-functional teams; Growth Task Force
Communication Scope
Executive presentations
Process & Methodology
Roadmap planning
Full Job Description
At Joko, we help consumers shop smarter. Our mission is to revolutionize shopping, empowering people to find what they need, make informed decisions, and save money. Founded in Paris, Joko is a tech company and certified B Corp with over 105 talents across Paris, Barcelona, and New York (and beyond). More than 6 million users already save money every day at 10,000+ merchants with Joko. From cashback and automatic coupons to price alerts and carbon tracking, we keep expanding our products to make shopping smarter. We’re now building an AI-powered shopping assistant to help users find the best products by price, quality, and environmental impact. Having reached profitability in our core market, we’re now scaling globally, with a strong focus on the US. It’s still day 1, come build the future of shopping with us! 🎯 WHAT YOU WILL DO As VP Growth, you own and scale Joko’s B2C growth engine end-to-end: acquisition, activation, retention, and reactivation. Your mission: drive profitable, scalable growth and bring Joko to millions of users across France, the US, and beyond. You operate at both leadership and execution levels, shaping the vision while ensuring fast, high-quality delivery. You report to the CMO and lead the Growth Team, building a world-class, AI-powered growth organization. - Build, run, and continuously arbitrate Joko’s full-funnel growth engine: You improve every step of the user journey from acquisition, activation, retention, and reactivation to grow a valuable, engaged user base. - Own and optimize our growth budget and LTV/CAC ratio: You maximize efficiency across all growth channels and levers including referral, ads, influence, growth partnerships, and more (you tell us what’s next). - Identify and activate new growth loops: You explore new channels, test innovative formats, and launch breakthrough ideas that unlock incremental and scalable growth. - Partner with Product, Data, and cross-functional teams: You drive marketing initiatives within Joko’
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