Omnicom Media
UMSeniorCampaignManager,Programmatic
“UM - Senior Campaign Manager, Programmatic at Omnicom Media. Skills: Programmatic campaign management, DSP optimization, Campaign setup, Reporting and analysis. Set up advertisers and line items in DSPs. Upload and assign creative assets”
What You'll Achieve.
Improve quality and performance of campaigns
Industry & Context.
Proactive approach to problem solving; Resolve errors; Troubleshoot tagging issues
What They're Looking For.
Must Have
Experience in programmatic, digital display experience, search experience, trafficking experience, ad operations experience, site analytics optimization experience, 3-4 years experience optimizing campaigns, Familiarity with ad serving tools, Familiarity with campaign management tools, Basic understanding of tagging for analytics, Fundamental knowledge of online media metrics, Fundamental knowledge of online media analysis, Proficient in Microsoft Office Suite, Demonstrated ability using Excel, knowledge of pivot tables, knowledge of basic formulas, knowledge of visualizations
Nice to Have
Professional or Educational background in Marketing, Professional or Educational background in Advertising
What You'll Do.
Set up advertisers and line items in DSPs
Upload and assign creative assets
Run and optimize campaigns
Recommend DSPs based on KPIs
Adhere to campaign setup checklist
Approve campaign setup QA
Implement Brand Safety measures
Generate DSP conversion pixels
Generate remarketing pixels
Generate campaign performance reports
Generate delivery reports
Generate site level reports
Review and flag challenges
Troubleshoot DSP pixels
Troubleshoot tagging issues
Escalate issues to leads
Build campaign reports
Draw meaningful insights
Address campaign performance questions
Recommend testing alternative platforms
Document product feedback
How You'll Work.
Team & Collaboration
Ability to work collaboratively; Assist the team
Communication Scope
Excellent communication skills (both written and verbal)
Applying for this UM - Senior Campaign Manager, Programmatic role?
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