Almedia
marketing
UAManager(Japan)
“UA Manager (Japan) at Almedia. Skills: User acquisition, Mobile app and gaming user base expansion, Profitability driving, UA strategy development and execution, Multi-channel campaign management, Data-driven optimization, Localized experimentation, Cross-functional collaboration, Partner management, Market intelligence. Develop and own the end-to-end user acquisition strategy for Japan. Identify key growth opportunities and market trends”
What You'll Achieve.
Expand mobile app and gaming user base; Drive profitability; Maximize Roas
Industry & Context.
Exceptional analytical skills to interpret large datasets and translate insights into actionable strategies
What They're Looking For.
Must Have
5+ years in mobile user acquisition or performance marketing, Proven track record of driving results and managing substantial budgets, In-depth knowledge of the digital advertising landscape and UA best practices in Japan, Fluency in English and Japanese, Hands-on expertise with major platforms (Naver, Line, Google Ads, Unity, Moloco), Familiarity with mobile attribution tools (e.g., AppsFlyer, Adjust), Experience with SDK networks, DSPs, and reward platforms, Exceptional analytical skills to interpret large datasets and translate insights into actionable strategies, Ability to formulate comprehensive UA strategies while maintaining a hands-on approach to daily execution, Ability to collaborate effectively across cross-functional teams and provide clear, concise reporting
Nice to Have
Senior title preferred
What You'll Do.
Develop and own the end-to-end user acquisition strategy for Japan
Identify key growth opportunities and market trends
and meticulously analyze large-scale UA campaigns across relevant local networks
CTV and other relevant platforms
Lead in-depth data analysis to optimize campaigns based on KPIs
Refine targeting and bidding to maximize Roas
and present comprehensive reports to stakeholders
Drive continuous A/B testing and optimization of creatives
Manage existing ad partner and agency relationships
Identify new platforms and opportunities to enhance performance in Japan
Stay updated on the latest UA trends
mobile advertising technologies
and emerging platforms specific to the Japanese market
How You'll Work.
Team & Collaboration
Partner closely with Creative, Product, Localization, Sales, and Data teams to align UA efforts with company goals and market-specific needs; Collaborate effectively across cross-functional teams; Provide clear, concise reporting to stakeholders
Communication Scope
Clear, concise reporting
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