New Balance
Sportswear
TechnicalRepresentative
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Technical Representative at New Balance. Skills: Field support, Brand activation, Relationship building. Support UK Marketing teams. Deliver effective training”
What You'll Achieve.
Increase awareness; Increase market share; Drive authentication; Drive loyalty
Industry & Context.
Solve problems
Field based, Ability to work weekends, Ability to work unsociable hours, Enjoys travel
What They're Looking For.
Must Have
Full valid Driver’s License
What You'll Do.
Support UK Marketing teams
Deliver effective training
Execute sell through programs
Manage activations and promotions
Develop partner relationships
Build network of contacts
Support visual merchandising excellence
Engage with new runners
Represent brand across events
Report on market trends
Report on brand positioning
Report on competitor activity
Build post-activity reports
How You'll Work.
Team & Collaboration
Support the UK Marketing teams
Full Job Description
**Who We Are:** Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today. **JOB MISSION:** We are seeking a dynamic Technical Representative to lead and execute our field support strategy across our performance retail partners, and brand initiatives. The role will be to increase awareness and market share through ‘on the ground support’ in the activation trade marketing, community activation and brand events and partnerships. We are looking for someone who can champion our core goals and values, bringing energy and enthusiasm to their role, building strong partnerships, and driving authentication and loyalty for the brand. The ideal candidate will have a passion for Running, and sportswear retail. This role is field based, with the ability to work weekends and unsociable hours when required. This is a London based position. **MAJOR ACCOUNTABILITIES:** * Support the UK Marketing teams in successful product launches, delivering effective training, sell through programs, activations and promotions. * Develop strong partner relationships and build a network of contacts to enable New Balance to consistently reach and engage new customers. * Support with execution of visual merchandising excellence, ensuring New Balance show up best in class instore and online. * Support our existing community partnerships, whilst actively seeking out and engaging with new runners to encourage product and brand engagement at all levels. * Passionately represent the brand across key events and partnerships, product showcases, promotional activations, and training workshops to maximise customer and retailer knowledge. * Re
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