New Balance

Sportswear

TechnicalRepresentative

London, United Kingdom FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid+ candidates.

The Brief

“Technical Representative at New Balance. Skills: Field support, Brand activation, Relationship building. Support UK Marketing teams. Deliver effective training”

What You'll Achieve.

Increase awareness; Increase market share; Drive authentication; Drive loyalty

Industry & Context.

Sportswear
Problems you'll solve

Solve problems

Eligibility Requirements

Field based, Ability to work weekends, Ability to work unsociable hours, Enjoys travel

What They're Looking For.

Must Have

Full valid Driver’s License

What You'll Do.

Support UK Marketing teams

Deliver effective training

Execute sell through programs

Manage activations and promotions

Develop partner relationships

Build network of contacts

Support visual merchandising excellence

Engage with new runners

Represent brand across events

Report on market trends

Report on brand positioning

Report on competitor activity

Build post-activity reports

How You'll Work.

Team & Collaboration

Support the UK Marketing teams

Full Job Description

**Who We Are:** Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today. **JOB MISSION:** We are seeking a dynamic Technical Representative to lead and execute our field support strategy across our performance retail partners, and brand initiatives. The role will be to increase awareness and market share through ‘on the ground support’ in the activation trade marketing, community activation and brand events and partnerships. We are looking for someone who can champion our core goals and values, bringing energy and enthusiasm to their role, building strong partnerships, and driving authentication and loyalty for the brand. The ideal candidate will have a passion for Running, and sportswear retail. This role is field based, with the ability to work weekends and unsociable hours when required. This is a London based position. **MAJOR ACCOUNTABILITIES:** * Support the UK Marketing teams in successful product launches, delivering effective training, sell through programs, activations and promotions. * Develop strong partner relationships and build a network of contacts to enable New Balance to consistently reach and engage new customers. * Support with execution of visual merchandising excellence, ensuring New Balance show up best in class instore and online. * Support our existing community partnerships, whilst actively seeking out and engaging with new runners to encourage product and brand engagement at all levels. * Passionately represent the brand across key events and partnerships, product showcases, promotional activations, and training workshops to maximise customer and retailer knowledge. * Re

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