Amazon.com Services LLC
Project/Program/Product Management--Non-Tech, Technical Program Management, alexa and amazon devices
TechnicalMarketingOperationsManager
“Technical Marketing Operations Manager at Amazon.com Services LLC. Skills: Salesforce Marketing Cloud, Email marketing, Lifecycle marketing, Marketing automation. Administer Salesforce Marketing Cloud platform. Design email campaigns”
Industry & Context.
Identify opportunities to automate; Build scalable solutions
What They're Looking For.
Must Have
1+ years working with engineering teams, 1+ years technical product management, Manage cross functional teams, Build email marketing campaigns, 2+ years administering Salesforce Marketing Cloud, Administer SFMC as platform admin, Retail marketing experience, Lifecycle marketing experience
Nice to Have
Email platforms experience, Editing HTML experience, Data structures knowledge, Data modeling knowledge, Database schema knowledge, Salesforce Marketing Cloud certifications, AMPscript experience, SSJS experience, Design data extensions, Restructure data extensions, Email deliverability knowledge, CAN-SPAM compliance knowledge, Data privacy regulations knowledge, A/B testing experience, Audience segmentation experience, Targeting experience
What You'll Do.
Administer Salesforce Marketing Cloud platform
Design email campaigns
Build email campaigns
Execute email campaigns
Design lifecycle marketing programs
Build lifecycle marketing programs
Execute lifecycle marketing programs
Maintain active customer journeys
Ensure seamless journey execution
Build audience segments
Manage audience segments
Build data extensions
Manage data extensions
Implement marketing automation best practices
Optimize campaign workflows
Identify automation opportunities
Build scalable solutions
Transform marketing goals
Define technical requirements
Manage cross-functional expectations
Balance operational work
Collaborate on segmentation requirements
Understand data flows
Understand audience structures
How You'll Work.
Team & Collaboration
Cross-functional teams; Business development teams; Customer success teams; Operational teams; Business Intelligence teams; Data engineering teams
Process & Methodology
Program management, Release schedules
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