StrategyPartner

Strategy Partner – Allwyn (The National Lottery) Join Hearts & Science and play a pivotal role in shaping the future of one of the UK’s most recognised brands. Working on Allwyn, you’ll help drive the transformation of The National Lottery—delivering bold, insight-led media strategy that creates meaningful impact at scale. As a Strategy Partner, you’ll lead the strategic direction for this high-profile account, ensuring exceptional quality across all work. You’ll operate at two speeds: driving long-term transformation alongside senior leadership, while also elevating day-to-day media strategy to best-in-class standards in partnership with a Strategy Director. What you’ll do: Define and deliver ambitious, data-driven media strategies across paid, owned, earned and shared channels Inspire clients and internal teams with clear, compelling storytelling and strategic vision Collaborate cross-functionally to unlock innovative, award-winning thinking Lead workshops and influence senior stakeholders to drive business growth Champion new ways of working, leveraging data, technology and emerging platforms What you’ll bring: Deep expertise in media strategy and connected planning Extensive experience in media & comms strategy role, ideally from a media agency environment Experience working in gambling/gaming, charity or portfolio client would be beneficial Ability to turn complex data and insights into simple, impactful ideas Strong communication and senior stakeholder management skills Curiosity for marketing science, analytics and evolving technology A collaborative mindset and confidence to challenge conventions At Hearts, we celebrate difference, value collaboration, and invest in your growth through continuous learning and development opportunities. If you’re excited by the chance to shape category-defining work—while growing your career in a supportive, forward-thinking team—we’d love to hear from you. About the Agency: Hearts & Science, part of Omnicom Media, are one of