Ogilvy

Healthcare

StrategicPlanner

CA$65–115k Toronto, Ontario, Canada
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid+ candidates.

The Brief

“Strategic Planner at Ogilvy. Skills: Brand strategy, Customer acquisition, Campaign management, Growth metrics. Identify information from sources. Gather information from sources”

Industry & Context.

Healthcare
Problems you'll solve

Analytical thinking; Problem-solving skills

What They're Looking For.

Must Have

3–5 years of experience in strategy, marketing, communications, research, consulting, or a related field, Working knowledge of marketing principles, Working knowledge of customer experience, Working knowledge of strategic planning frameworks, Ability to synthesize information from multiple sources, Ability to identify meaningful insights, Understanding of social media marketing, Understanding of search marketing, Understanding of digital communications channels

Nice to Have

Interest in healthcare, Interest in pharmaceutical, Interest in wellness, Interest in highly regulated industries

What You'll Do.

Identify information from sources

Gather information from sources

Analyze information from sources

Understand customer behaviour

Understand market dynamics

Understand emerging trends

Support go-to-market plans

Contribute to strategic planning

Develop customer engagement strategies

Help develop customer journeys

Help develop messaging frameworks

Help develop tactical plans

Help develop campaign blueprints

Translate insights into recommendations

Translate insights into creative opportunities

Conduct audits of marketing plans

Conduct audits of communication plans

Identify gaps in plans

Identify opportunities in plans

Identify areas for optimization

Monitor competitive activity

Monitor industry trends

Monitor customer needs

Inform strategic recommendations

Assist with presentations

Assist with client deliverables

Contribute channel-specific recommendations

Apply performance insights

Apply emerging trends

Support measurement initiatives

Support reporting initiatives

Analyze campaign performance

Identify learnings for optimization

How You'll Work.

Team & Collaboration

Account Services; Creative teams; Senior strategy team; Cross-functional teams; Internal teams

Communication Scope

Written skills; Verbal skills; Presentation skills

Process & Methodology

Strategic planning

Full Job Description

About Ogilvy Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook. About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com. About Ogilvy Health: Ogilvy Health is focused on driving superior outcomes in the ever-changing healthcare environment, an increasingly complex and evolving marketplace. We inspire brands and people to impact the world by keeping our audiences’ health and wellness needs at the center of every touchpoint. Ogilvy Health delivers insight, creativity, innovation, and engagement solutions for all healthcare stakeholders, patients, and consumers across the healthcare continuum. Through borderless creativity, operating, innovating, and creating at the intersection of talent and capabilities, Advertising, Experience, Public Relations, Health, and Consulting work fluidly across 131 offices in 93 countries t

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