Haleon
Consumer Products
SSD+PDXMarketingManager
“SSD + PDX Marketing Manager at Haleon. Skills: Brand marketing, Consumer insights, Promotional effectiveness, Market activation planning. Deploy global strategies. Lead marketing execution”
What You'll Achieve.
Achieve short-term and long-term brand sales and profit objectives; Delivery of annual brand Profit & Loss (P&L); Sales and profit results; Breakthrough results; Tracking results on key brand and programs
Industry & Context.
Recommend course correction as necessary based on performance versus Key Performance Indicators
What They're Looking For.
Must Have
Bachelor’s degree, Experience in leading people in both project-based and day-to-day situations, 5 or more years of brand marketing experience in Consumer Products or Over-the-Counter (OTC) marketing, Experience delivering insights-based consumer communications and brand share growth, Experience in large scale new product collaboration with global delivering results in a matrix organization
Nice to Have
Master’s degree, financial capabilities and business acumen, Experience working in a fast paced, entrepreneurial environment, Ability to adapt and work effectively within a variety of situations including organizational changes and changes in job demands
What You'll Do.
Deploy global strategies
Lead marketing execution
Achieve brand sales objectives
Achieve brand profit objectives
Develop strategic direction for brand
Lead annual market activation planning
Support junior marketing associates
Drive innovation strategy
Manage agency relationships
Manage cross-functional relationships
Drive superior execution of programs
Collaborate with sales team
Drive customer engagement
Track brand performance
Recommend course correction
How You'll Work.
Team & Collaboration
Lead brand centric cross-functional teams; Manage agency and cross-functional relationships at local and global levels; Collaborate with the sales team
Process & Methodology
Lead development of annual market activation planning, Manage brand P&L, Drive innovation strategy through flawless execution, Drive superior execution of programs and plans
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