Renesas Electronics
semiconductor
Sr.StaffSolutionMarketingSpecialistindustryautomation(Robotic)
“Sr. Staff Solution Marketing Specialist - industry automation (Robotic) at Renesas Electronics. Skills: Solution Marketing, Go-to-Market (GTM) strategy and execution, Market analysis, Competitive analysis, Cross-functional collaboration. Market & Opportunity Analysis. Solution Planning & Proposal”
What You'll Achieve.
Maximize PPB by crossing EP&C, AMS, Power, and HPC products; Ensure alignment with SAL and UX management expectations with no surprises; Measure solution impact, funnel progress, and DI (direct/indirect impact)
Industry & Context.
strategic thinking, analytical, and communication skills
Travel to customers, distributors, and regional events as needed
What They're Looking For.
Must Have
Bachelor’s degree in Engineering, Business, or a related field, 8+ years of experience in business development, marketing or technical sales, understanding of Robotics, Industrial Automation, Building Automation, Energy or broader embedded markets, Proven ability to follow up on leads and develop relationships in the field, strategic thinking, analytical, and communication skills, Ability to work effectively in a matrixed, cross-functional environment
What You'll Do.
Market & Opportunity Analysis
Solution Planning & Proposal
Solution Development & Go/No-Go
GTM Strategy & Execution
Distributor & Partner Engagement
Training & Evangelism
KPI Tracking & Market Feedback
How You'll Work.
Team & Collaboration
Work with SAL and TAA to create MRD & SRD; Co-work with System Solution Team or external partners for solution build up; Cooperate with Channel marketer for NSI launch and GTM plan; Align with SAL and UX management expectations; Work with PG, BI, TAA, SAL, and distributor teams to gather insights; Collaborate with SST/IDH on feasibility, cost, timeline, and NSI requirements; Drive cross-functional reviews with PG, SAL, BI, and TAA; Coordinate with UX/SAL top management for regional go/no-go decisions; Support solution development by SST/IDH; Align solution deliverables with SAL GTM requirements; Partner with channel marketing; Support technical engagement with ecosystem partners (IDH, ISV, module vendors, OEMs); Work closely with sales teams; Hybrid collaboration model with matrix reporting across PG, UX, and regional SAL
Communication Scope
strategic thinking, analytical, and communication skills
Process & Methodology
Timeline tracking, Resource assignment tracking
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