Renesas Electronics

Tech / AI / Software

SrStaffEngineer,ProductMarketing

bengaluru, karnataka, india FULL TIME
The Brief

“Sr Staff Engineer, Product Marketing at Renesas Electronics. Skills: segment strategy, market leadership, customer understanding, value propositions, GTM execution. Own and drive segment for India for India -level growth strategy by translating market, customer, and application insights into clear value propositions, portfolio priorities, and GTM execution, enabling sustained revenue growth and design-win leadership across targeted segments.. Define segment strategy aligned for India for India s”

What You'll Achieve.

Segment revenue growth & design-win funnel (YoY) & Segment BWIN; Number and quality of strategic design-ins in target applications and help sales to drive the business; Market share improvement in focus segments and identify competition; GTM execution effectiveness (launch readiness, sales enablement adoption); Customer satisfaction and strategic account engagement quality

Industry & Context.

Tech / AI / Software

What They're Looking For.

Must Have

Experience with X, Knowledge of X, Proficient in X, Familiar with X, X experience required

What You'll Do.

Own and drive segment for India for India -level growth strategy by translating market

and application insights into clear value propositions

enabling sustained revenue growth and design-win leadership across targeted segments.

Define segment strategy aligned for India for India segment

Own TAM / SAM / SOM sizing and growth forecasting for assigned segments

Develop deep customer understanding across OEMs

Identify design-in decision drivers: cost

Define segment-specific value propositions aligned to India market needs

Enable price–performance and solution-based selling (not part-based selling)

Drive India GTM plans for the chosen India for India segments

Work closely with regional sales to define target accounts

and design-win strategy

Enable sales with segment playbooks

How You'll Work.

Team & Collaboration

Work closely with regional sales to define target accounts, focus customers, and design-win strategy

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