Care. com
Technology
Sr.SocialMedia&ContentManager
Neural analysis suggests this role is
optimal for mid candidates.
“Sr. Social Media & Content Manager at Care. com. Skills: Social media strategy, Content creation, Executive social program, Social listening. Own and evolve executive social program. Develop content strategies for leaders”
Industry & Context.
Finding insight in data
What They're Looking For.
Must Have
5+ years of experience in social media, 5+ years of experience in content strategy, 5+ years of experience in digital communications, Demonstrated experience with executive or personal brand social content, Exceptional writing and editing skills, Analytical skills, Deep fluency in how social platforms work, Proficiency with Sprout Social or comparable tools, Ability to manage multiple projects simultaneously, Ability to work cross-functionally in a fast-moving environment, Demonstrated proficiency in utilizing generative AI tools, Awareness of how organic social content intersects with AI-generated answers, Bachelor's degree in Marketing, Bachelor's degree in Communications, Bachelor's degree in Journalism
Nice to Have
Experience at a consumer-facing brand, Experience at a tech company
What You'll Do.
Own and evolve executive social program
Develop content strategies for leaders
Write in executive voice
Build executive presence
Identify cultural moments
Capitalize on trending topics
Lead social listening efforts
Monitor brand mentions
Monitor emerging conversations
Translate findings into recommendations
Own organic social reporting
Manage day-to-day relationship with social listening vendor
Develop social listening dashboards
Optimize social listening tools
Connect organic performance to marketing outcomes
Contribute social content ideas
Contribute social copy
Provide creative direction
Stay ahead of platform trends
Bring platform shifts to team
Support community management
Support platform engagement
How You'll Work.
Team & Collaboration
Cross-functional stakeholders; Marketing teams; Product teams; Creative Studio teams; Legal teams
Communication Scope
Executive-ready summaries
Full Job Description
Care.com is a consumer tech company with heart. We’re on a mission to solve a human challenge we all face: finding great care for the ones we love. We’re moms and dads and pet parents. We have parents and grandparents, so we understand that everyone, at some point in their lives, could use a helping hand. Our culture and our products reflect that. Here, entrepreneurs, self-starters, team players, and big thinkers unite behind a common cause. Here, we’re applying data analytics, AI, and the latest technologies to solve universal problems and connect people in new ways. If you like having autonomy, if you thrive on collaboration and building new things, and if you’re all about using your talent for good, Care.com is the place for you. We are seeking a creative and strategic Senior Social Media & Content Manager — reporting to the Group Manager, Social Media & Content — to help drive Care.com's social presence and brand storytelling. This role is for someone who is deeply fluent in how social media works in 2026: not just what to post, but why it travels, who it reaches, how it builds long-term brand authority, and how it contributes to LLM and AI citation. You'll own Care.com's executive social program, lead social listening and performance reporting, and contribute to the content engine that keeps Care.com relevant and engaging across channels. The ideal candidate is an exceptional writer, a sharp cultural observer, and someone who gets genuinely excited about the intersection of creativity and data. What you'll be working on: * Own and evolve Care.com's executive social program — developing distinct, authentic content strategies for individual leaders on LinkedIn and beyond, writing in their voice, and building their presence as credible thought leaders in the caregiving and future-of-work space. * Identify cultural moments, trending topics, and industry conversations where Care.com's executives can add genuine value — and move quickly to capitalize on them. * Lead
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