Amazon.com Services LLC

Financial Services

Sr.ProductMarketingManager,PLCC

$80–193k Seattle, Washington, United States FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Sr. Product Marketing Manager, PLCC at Amazon.com Services LLC. Skills: Product marketing, Customer acquisition, Campaign management. Lead customer acquisition initiatives. Build annual plan and strategy”

Industry & Context.

Financial Services
Problems you'll solve

Problem solving

What They're Looking For.

Must Have

Bachelor's degree, 6+ years marketing experience, Experience using data and metrics, Experience with Excel or Tableau, Experience building marketing programs, Experience developing GTM strategies, Experience prioritizing assignments, Experience working cross-functionally

Nice to Have

Master's degree, Experience using SQL, Experience with customer segmentation, Experience with financial services, Experience presenting ideas, Experience managing external partners

What You'll Do.

Lead customer acquisition initiatives

Build annual plan and strategy

Influence cross-functional stakeholders

Influence external stakeholders

Lead projects end to end

Ensure consistency with requirements

Analyze initiative performance

Course correct initiatives

Share results with leaders

Share results with stakeholders

Generate customer focused ideas

Manage product marketing initiatives

Deliver independently

Earn trust with stakeholders

Grasp business metrics

Identify business opportunities

Translate findings into strategy

Work with data science

Work with bank partners

Test marketing channels

Learn marketing channels

Create on-brand content

Create best in class content

Manage design agencies

Manage research agencies

Create marketing campaigns

Conduct market research

Analyze campaign performance

Share campaign results

Manage initiatives with partners

Ensure streamlined execution

Ensure streamlined approval

Demonstrate attention to detail

Manage competing priorities

Maintain commitment to deadlines

How You'll Work.

Team & Collaboration

Cross-functional teams; External stakeholders; Product stakeholders; Senior leaders; Key stakeholders; Cross-functional teams; Bank partners; People at all levels

Communication Scope

Customer communications

Process & Methodology

Project management, Roadmap ownership

Full Job Description

Interested in leading strategic customer acquisition initiatives for Amazon Credit Cards? The Amazon Payments Team seeks a high performing marketer who will thrive in a fast-paced environment, enjoy testing and scaling marketing campaigns, and improve upon the product marketing strategy. You will work closely with product stakeholders to build an annual plan and strategy and influence cross-functional and external stakeholders. You will lead projects from end to end, partnering with a team of high caliber marketers, data science, design, and product managers across Amazon. You will think creatively to define the right message, at the right time, to grow awareness and acquisitions for our Amazon credit cards. You will be responsible for consistency with regulatory and compliance requirements. You will be accountable for diving into the data and sharing the performance of your initiatives - course correcting and scaling to deliver results. You will share your results regularly with senior leaders and stakeholders across Amazon. You must be able to work at the strategic level, generating bold and innovative customer focused ideas and messaging, and at the tactical level, optimizing campaigns with merchandising tools, analyzing traffic data and solving problems. The ideal candidate will be an experienced marketing manager who can manage difficult product marketing initiatives, execute flawlessly, deliver independently. To be successful you’ll need to be an effective thought leader and a strong communicator who can earn trust with key stakeholders across multiple teams. You must have a strong grasp of business performance metrics with ability to deep dive in this area and use your findings to identify business opportunities and translate these into effective marketing strategy. If you are organized, analytical, and data driven, with an interest in independently owning your strategy and roadmap, this is a great role for you. Key job responsibilities * Lead initiatives end

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