Amazon.com Services LLC
Financial Services
Sr.ProductMarketingManager,PLCC
Neural analysis suggests this role is
optimal for Senior candidates.
“Sr. Product Marketing Manager, PLCC at Amazon.com Services LLC. Skills: Product marketing, Customer acquisition, Campaign management. Lead customer acquisition initiatives. Build annual plan and strategy”
Industry & Context.
Problem solving
What They're Looking For.
Must Have
Bachelor's degree, 6+ years marketing experience, Experience using data and metrics, Experience with Excel or Tableau, Experience building marketing programs, Experience developing GTM strategies, Experience prioritizing assignments, Experience working cross-functionally
Nice to Have
Master's degree, Experience using SQL, Experience with customer segmentation, Experience with financial services, Experience presenting ideas, Experience managing external partners
What You'll Do.
Lead customer acquisition initiatives
Build annual plan and strategy
Influence cross-functional stakeholders
Influence external stakeholders
Lead projects end to end
Ensure consistency with requirements
Analyze initiative performance
Course correct initiatives
Share results with leaders
Share results with stakeholders
Generate customer focused ideas
Manage product marketing initiatives
Deliver independently
Earn trust with stakeholders
Grasp business metrics
Identify business opportunities
Translate findings into strategy
Work with data science
Work with bank partners
Test marketing channels
Learn marketing channels
Create on-brand content
Create best in class content
Manage design agencies
Manage research agencies
Create marketing campaigns
Conduct market research
Analyze campaign performance
Share campaign results
Manage initiatives with partners
Ensure streamlined execution
Ensure streamlined approval
Demonstrate attention to detail
Manage competing priorities
Maintain commitment to deadlines
How You'll Work.
Team & Collaboration
Cross-functional teams; External stakeholders; Product stakeholders; Senior leaders; Key stakeholders; Cross-functional teams; Bank partners; People at all levels
Communication Scope
Customer communications
Process & Methodology
Project management, Roadmap ownership
Full Job Description
Interested in leading strategic customer acquisition initiatives for Amazon Credit Cards? The Amazon Payments Team seeks a high performing marketer who will thrive in a fast-paced environment, enjoy testing and scaling marketing campaigns, and improve upon the product marketing strategy. You will work closely with product stakeholders to build an annual plan and strategy and influence cross-functional and external stakeholders. You will lead projects from end to end, partnering with a team of high caliber marketers, data science, design, and product managers across Amazon. You will think creatively to define the right message, at the right time, to grow awareness and acquisitions for our Amazon credit cards. You will be responsible for consistency with regulatory and compliance requirements. You will be accountable for diving into the data and sharing the performance of your initiatives - course correcting and scaling to deliver results. You will share your results regularly with senior leaders and stakeholders across Amazon. You must be able to work at the strategic level, generating bold and innovative customer focused ideas and messaging, and at the tactical level, optimizing campaigns with merchandising tools, analyzing traffic data and solving problems. The ideal candidate will be an experienced marketing manager who can manage difficult product marketing initiatives, execute flawlessly, deliver independently. To be successful you’ll need to be an effective thought leader and a strong communicator who can earn trust with key stakeholders across multiple teams. You must have a strong grasp of business performance metrics with ability to deep dive in this area and use your findings to identify business opportunities and translate these into effective marketing strategy. If you are organized, analytical, and data driven, with an interest in independently owning your strategy and roadmap, this is a great role for you. Key job responsibilities * Lead initiatives end
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