NETGEAR Enterprise

Networking

Sr.ProductMarketingManagerAVSolutions

$114–156k United States FULL TIME Remote Friendly
The Brief

“Sr. Product Marketing Manager - AV Solutions at NETGEAR Enterprise. Skills: Product marketing, AV solutions, Go-to-market strategy, Technical storytelling. Own market strategy, positioning, and go-to-market narrative. Define how NETGEAR solutions address AV and broadcast challenges”

What You'll Achieve.

Integrators clearly understand where and why to use NETGEAR AV solutions; AV products are positioned as purpose-built; Launches land with clarity in the AV community; Messaging builds credibility and trust; Sales and channel teams confidently articulate technical differentiation; NETGEAR strengthens its position as a leader

Industry & Context.

Networking
Problems you'll solve

Identify core AV pain points (“headaches”); Clearly articulate how we solve them (“aspirins”)

What They're Looking For.

Must Have

8+ years experience in Product Marketing or Solutions Marketing, Experience in AV, networking, or adjacent infrastructure market, technical understanding of AV networking and AV-over-IP ecosystems, Familiarity with protocols and technologies such as Dante, NDI, SDVoE, AES67, multicast, QoS, IGMP, PTP, VLANs, and Layer 2/Layer 3 networking concepts, Deep understanding of buying motions and partner ecosystems in AV and broadcast worlds, Proven ability to build messaging frameworks and solution narratives, Experience developing launch collateral, sales enablement assets, and technical marketing materials, cross-functional collaboration skills, Exceptional storytelling and communication abilities

What You'll Do.

and go-to-market narrative

Define how NETGEAR solutions address AV and broadcast challenges

Assess market opportunities across Pro AV segments

Track industry trends across AV-over-IP protocols

Define buyer and influencer personas

Identify core AV pain points

Develop AV-specific product positioning

Translate complex technologies into customer value

Create messaging frameworks

Differentiate NETGEAR solutions

Weave together product features into solution stories

Define how products fit into system designs

Simplify complex AV networking concepts

Develop customer and sales-facing content

Create vertical use case content

Own AV product messaging for launches

Partner on NPI collateral

Create AV-specific launch assets

Support analyst briefings and events

Provide market insight to influence roadmap

Translate technical capabilities into AV value

Partner on AV messaging frameworks

Equip sales and partners with AV narratives

How You'll Work.

Team & Collaboration

Cross-functional collaboration skills; Partner with Project Management on NPI collateral; Partner on AV and broadcast-specific messaging; Equip sales and technology partners with narratives

Communication Scope

Exceptional storytelling and communication abilities; Communicate Courageously

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