Seamless. AI
AI
Sr.PaidSearchManager
“Sr. Paid Search Manager at Seamless. AI. Skills: paid search strategy, SEM budget management, CAC efficiency, B2B SaaS, AI-driven advertising. Own end-to-end strategy and execution for paid search on Google Ads and Microsoft Ads, plus emerging paid placements on AI/answer engines. Manage a multi-million-dollar annual paid search budget with daily, weekly, and monthly pacing toward signup volume, CAC, and paid-conversion targets”
What You'll Achieve.
turning high-intent searchers into thousands of free signups every week; direct, measurable impact on revenue; maximize qualified free signups; ties spend to free signups, activation, and paid conversion, not just clicks and CPLs; signup volume; CAC; paid-conversion targets; pipeline targets
Industry & Context.
build your own funnel views without waiting on Analytics; Sharp creative judgment: you can write ad copy and brief landing-page tests, then read the data and call the winner; Working knowledge of attribution models (last-touch, data-driven, MMM) and their trade-offs; Familiarity with paid placements on AI/answer engines (ChatGPT, Perplexity, Google AI Overviews) and a point of view on where this is going; Bias for action, fluent in test-and-learn, and comfortable making bets with imperfect data
Applicants must be authorized to work in the U. S.
What They're Looking For.
Must Have
6+ years of paid search experience, at least 3 years owning paid search for a B2B SaaS company with a freemium or PLG offering, Demonstrated success managing paid search budgets of $1M+ per year against signup, CAC, and pipeline targets
Nice to Have
Bachelor’s degree Marketing, Business, Economics, Statistics, or a related quantitative field, Google Ads and Microsoft Ads certifications
What You'll Do.
Own end-to-end strategy and execution for paid search on Google Ads and Microsoft Ads
plus emerging paid placements on AI/answer engines
Manage a multi-million-dollar annual paid search budget with daily
and monthly pacing toward signup volume
and paid-conversion targets
Build and continuously optimize campaign structure
and negative-keyword hygiene to maximize qualified free signups
Develop a measurement framework with Analytics that ties spend to free signups
not just clicks and CPLs
Identify and launch new paid-search channels and AI-search ad surfaces as the search landscape evolves
Manage relationships with Google
and agency/contract negotiate pricing
Forecast monthly and quarterly spend
own the paid-search section of the marketing QBR
Stay obsessively current on auction dynamics
and AI-driven match-type changes and translate them into playbooks for the team
How You'll Work.
Team & Collaboration
Partner closely with Lifecycle, Analytics, and Product to make sure the traffic you buy converts not just to signup, but all the way to paid; Partner with Creative and Lifecycle to ship a constant cadence of ad copy, RSAs, sitelinks, and landing-page tests (A and multivariate); Develop a measurement framework with Analytics that ties spend to free signups, activation, and paid conversion, not just clicks and CPLs; translate them into playbooks for the team
Communication Scope
Excellent written and verbal communication — you can explain why we won or lost a week to a VP in three sentences
Applying for this Sr. Paid Search Manager role?
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