Prosper

Fintech

Sr.MarketingAnalyst

$131–164k San Francisco, California, United States FULL TIME Remote Friendly
The Brief

“Sr. Marketing Analyst at Prosper. Skills: SQL, A/B testing, Multivariate testing, Dashboarding, Predictive modeling, Stakeholder communication. Conduct deep-dive analyses to uncover insights that drive profitable customer acquisition and long-term engagement. Design, execute, and analyze rigorous A/B and multivariate testing frameworks to optimize conversion rates and spend allocation”

What You'll Achieve.

Drive profitable customer acquisition; Drive long-term engagement; Optimize conversion rates; Optimize spend allocation; Maximize LTV; Track real-time performance, attribution, and CPA; Lead budgeting, forecasting, and 'what-if' scenario planning for quarterly growth targets

Industry & Context.

Fintech
Problems you'll solve

Deep-dive analyses; Uncover insights; Optimize conversion rates and spend allocation; Use predictive insights for planning; Ensure data integrity

Eligibility Requirements

2 days/week in our SF office

What They're Looking For.

Must Have

Bachelor’s Degree in a quantitative (STEM) field, 5+ years of analytics experience, Mastery of SQL, Advanced Excel

Nice to Have

Master’s Degree with 3+ years of analytics experience, Specific experience in Fintech or Financial Services, Proficiency in Python or R for statistical modeling and data manipulation, Experience with Looker Studio, Tableau, or similar, Deep understanding of hypothesis testing, incrementality, and experimental design, Familiarity with cloud data warehouses (e. g. , Snowflake, BigQuery), Clean data mindset

What You'll Do.

Conduct deep-dive analyses to uncover insights that drive profitable customer acquisition and long-term engagement

and analyze rigorous A/B and multivariate testing frameworks to optimize conversion rates and spend allocation

Support Product and Marketing teams in designing high-performing customer journeys

focusing on the cadence and sequence of interactions that maximize LTV

Build and maintain automated dashboards in Looker Studio or Tableau to track real-time performance

Use predictive insights to lead budgeting

and 'what-if' scenario planning for quarterly growth targets

Act as a bridge between Marketing

and Data Science to ensure data integrity and alignment on overarching strategic goals

Present findings and recommendations to stakeholders at all levels

How You'll Work.

Team & Collaboration

Support Product and Marketing teams; Act as a bridge between Marketing, Product, and Data Science; Ensure data integrity and alignment on overarching strategic goals; Present findings and recommendations to stakeholders at all levels

Communication Scope

Exceptional communication skills; Ability to translate technical findings into a compelling business case for senior leadership

Process & Methodology

Ability to manage multiple high-priority projects simultaneously

Free ATS check

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