Walmart
Sr.Manager,OmniShopperMarketing
“Sr. Manager, Omni Shopper Marketing at Walmart. Skills: Omni Shopper Marketing, Walmart, Budget Management, Strategic Planning. Provide Shopper Marketing leadership. Provide tactic expertise”
What You'll Achieve.
Deliver sales; Deliver market share; Deliver improved ROI
Industry & Context.
Adapt strategies and tactics based on real time performance data
Normal office environment, limited travel, visits to external offices, open workspaces, salaried, exempt schedule
What They're Looking For.
Must Have
Consumer package goods industry experience, Proficient in Microsoft Office programs, sales background, finance background, category planning background, analytical background, oral communication skills, written communication skills, reporting skills, presentation skills, Excellent organization skills, project management skills, Ability to work autonomously, Ability to effectively summarize sophisticated information upwards, Ability to influence sales leadership, Proven track record to coordinate a strategic vision, Proven track record to coordinate a team of individuals, Knowledge of retailers, Knowledge of broker environment
Nice to Have
Knowledge of Walmart marketing budget, Experience with key drive periods at retail, Experience acting as main contact and trusted adviser to internal and external partners
What You'll Do.
Provide Shopper Marketing leadership
Provide tactic expertise
Act as key point of contact to Walmart sales team
Act as key point of contact to Walmart Connect
Act as key point of contact to Walmart merchants
Own budget management/reporting
Own ongoing process improvement for Walmart pantry
Steer strategic annual planning of key marketing activations
Steer strategy in-store and online
Partner with BU and Central Marketing Teams
Develop shopper programs
Brief internal partners on shopper marketing activations
Provide clear guidance on success criteria
Adapt strategies and tactics based on real time performance data
Build compelling selling tools
Aid the field with securing retailer support of key promotions
Establish new routines and rituals
Improve communication and knowledge sharing
Own relationship with creative agency team
Tailor brand strategies to Walmart environment
How You'll Work.
Team & Collaboration
Partner with BU and Central Marketing Teams; Brief agency teams and internal partners; Improve communication and knowledge sharing between the field, BU, and leadership; Own relationship with creative agency team
Communication Scope
oral and written communication skills; reporting skills; presentation skills; Ability to effectively summarize sophisticated information upwards; Ability to influence sales leadership
Process & Methodology
Excellent project management skills
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