Copeland
climate technologies
Sr.Manager,EnterpriseProductMarketing
“Sr. Manager, Enterprise Product Marketing at Copeland. Skills: Product Marketing, Portfolio Marketing, Go-to-market strategy. Lead center-led Product Marketing capability. Define, implement, enforce standard work, processes, KPIs”
What You'll Achieve.
Deliver measurable commercial impacts; Adoption and adherence to Portfolio Marketing standard work; Consistency and quality of positioning, messaging, and GTM execution; Impact of Product Marketing frameworks on pipeline quality, conversion rates, and revenue growth; Effectiveness of integration into core operating cadences; Sales and stakeholder feedback on clarity, usability, and impact of frameworks and enablement; Speed and scalability of translating strategy into consistent global execution
Industry & Context.
Analytical and strategic thinking skills
Availability to travel up to 25%, Hybrid eligible with the requirement to be in office at least three days per week, Work Authorization: Only employ those who are legally authorized to work in the United States. Not a position for which sponsorship will be provided.
What They're Looking For.
Must Have
7+ years of experience in product marketing, portfolio marketing, strategic marketing, commercial excellence, or go-to-market leadership roles, Proven ability to build and lead center-led or matrixed capabilities across regions, functions, or business units, leadership and influencing skills, with success driving alignment without direct authority, Experience defining and implementing standard work, operating models, and governance structures, analytical and strategic thinking skills, with the ability to translate insights into scalable frameworks, Experience integrating capabilities into enterprise operating cadences and decision-making forums, A ownership mindset with a focus on driving adoption, consistency, and measurable business outcomes, Availability to travel up to 25%
Nice to Have
Bachelor’s degree in business, marketing, or related field, Experience in Market Management, Product Management, Product & Marketing Operations, Commercial Excellence, Strategic Marketing or similar center-led functions, Deep understanding of go-to-market strategy, sales enablement, and buyer journey frameworks, Experience building global standards while enabling regional flexibility, Familiarity with CRM, marketing automation, and digital enablement tools, Experience supporting enterprise transformation or capability-building initiatives
What You'll Do.
Lead center-led Product Marketing capability
enforce standard work
Establish governance and operating cadences
Drive alignment through matrixed model
customer insights into frameworks
Build and lead cross-functional coalition
Ensure adoption of Portfolio Marketing standards
Define capability requirements
Refine standards and frameworks
Support development of enterprise sales enablement strategy
How You'll Work.
Team & Collaboration
Drive alignment through a matrixed model, influencing Product, Market, Sales, Marketing, and Revenue Operations stakeholders; Build and lead a cross-functional coalition to stay connected to vertical priorities, evolving demand, and regional needs; Partner with teams to enable execution at scale; Work with your team and leader to determine when you should be in office
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