G-P
SaaS
Sr.Manager,DemandGeneration
Neural analysis suggests this role is
optimal for Senior candidates.
“Sr. Manager, Demand Generation at G-P. Skills: Demand Generation, Acquisition Strategy, Funnel Performance, PPC, Paid Media. Own global always-on acquisition strategy and funnel performance across paid channels.. Manage a team of two demand generation managers and oversee external agencies and vendors to drive efficient, scalable pipeline growth aligned to revenue objectives.”
What You'll Achieve.
drive efficient, scalable pipeline growth aligned to revenue objectives.; achieve growth goals.; improve efficiency, conversion rates, and pipeline contribution across channels.
Industry & Context.
Proactive in identifying operational bottlenecks and proposing solutions to improve lead flow, routing, and data quality.
What They're Looking For.
Must Have
8+ years of experience in demand generation or performance marketing, PPC and paid media expertise: experience in managing global and localized PPC campaigns, with a focus on lead generation and campaign optimization, Proven ability to develop and execute integrated marketing campaigns across multiple channels (PPC, email, content, etc.) to drive demand and align with broader business objectives., Analytical skills: analytical mindset with the ability to interpret data, identify trends, and drive data-driven decisions that improve outcomes., Problem-Solving Ability: Proactive in identifying operational bottlenecks and proposing solutions to improve lead flow, routing, and data quality., Communication skills with a collaborative attitude, working effectively with a cross-functional team.
What You'll Do.
Own global always-on acquisition strategy and funnel performance across paid channels.
Manage a team of two demand generation managers and oversee external agencies and vendors to drive efficient
scalable pipeline growth aligned to revenue objectives.
Define and lead global acquisition strategy across PPC
Ensure programs are aligned to pipeline goals and priorities.
Own channel-level funnel targets for Direct Acquisition sales motion.
Develop quarterly plans to achieve growth goals.
Monitor end-to-end funnel performance across acquisition channels.
Identify funnel leaks and conversion gaps.
Own relationship with paid media agencies and external vendors.
Set performance targets
oversee budget allocation
monitor execution quality
and drive continuous efficiency improvements.
Continuously analyze performance data
and identify opportunities to improve efficiency
and pipeline contribution across channels.
How You'll Work.
Team & Collaboration
Working effectively with a cross-functional team.
Communication Scope
Communication skills
Full Job Description
About Us Our leading SaaS-based Global Employment Platform™ enables clients to expand into over 180 countries quickly and efficiently, without the complexities of establishing local entities. At G-P, we’re dedicated to breaking down barriers to global business and creating opportunities for everyone, everywhere. Our diverse, remote-first teams are essential to our success. We empower our Dream Team members with flexibility and resources, fostering an environment where innovation thrives and every contribution is valued and celebrated. The work you do here will positively impact lives around the world. We stand by our promise: Opportunity Made Possible. In addition to competitive compensation and benefits, we invite you to join us in expanding your skills and helping to reshape the future of work. At G-P, we assist organizations in building exceptional global teams in days, not months—streamlining the hiring, onboarding, and management process to unlock growth potential for all. About this Position: G-P is seeking a highly motivated and data-driven Sr. Manager, Demand Generation to own global always-on acquisition strategy and funnel performance across paid channels. This role will manage a team of two demand generation managers and oversee external agencies and vendors to drive efficient, scalable pipeline growth aligned to revenue objectives. This role requires strong channel expertise, operational rigor, and a data-driven approach to continuous optimization. What You Will Do: Strategy: Define and lead global acquisition strategy across PPC, paid social, content syndication, webinars, and chat. Ensure programs are aligned to pipeline goals and priorities. Target Ownership: Own channel-level funnel targets for Direct Acquisition sales motion. Develop quarterly plans to achieve growth goals. Lead & Funnel Management: Monitor end-to-end funnel performance across acquisition channels. Identify funnel leaks and conversion gaps. Agency & Vendor Management: Own relationsh
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