Liquid I. V.
CPG
Sr.Manager,CommercialAnalytics
“Sr. Manager, Commercial Analytics at Liquid I. V.. Skills: Commercial Analytics, Retail POS data analysis, eCommerce analytics, omni-channel performance measurement, SQL, data visualization. Lead Enterprise Commercial Performance Analytics. Manage variety of data sources and vendors”
What You'll Achieve.
transforming Liquid I. V. ’s analytics capability from retrospective reporting into a forward-looking, driver-based performance management system; own the development of integrated, omni-channel analytics and performance diagnostics that directly inform growth strategy, investment decisions, and resource allocation; build the Commercial Analytics function, establishing the data foundation for reliable and high integrity data, reporting architecture, and analytical frameworks required to enable faster, higher-quality business decisions across the enterprise
Industry & Context.
Lead root cause analysis to diagnose share gaps, velocity gaps, performance issues; Translate complex analytics into clear, decision-oriented insights and narratives
Candidates must be authorized to work in the United States without sponsorship.
What They're Looking For.
Must Have
8–12+ years of experience in commercial analytics, sales analytics, or business analytics, Deep expertise in Retail POS data (Circana/Nielsen), eCommerce analytics, and omni-channel performance measurement, understanding of key commercial drivers (distribution, velocity, pricing, promo), Proven ability to translate complex data into clear, actionable insights that influence business decisions and senior stakeholders, proficiency in data visualization tools (e.g. , Tableau, Power BI), advanced working knowledge of SQL required, Demonstrated ability to operate effectively in ambiguous, fast-paced environments, balancing multiple priorities and evolving business needs, Experience partnering cross-functionally with Brand, Sales, Finance, and eCommerce teams to support performance diagnostics and planning, business acumen with understanding of commercial levers that drive revenue, share, and profitability, Excellent communication and storytelling skills, with the ability to simplify complex analyses into clear, compelling narratives for leadership audiences
Nice to Have
Python/R a plus, Prior experience managing or mentoring team members, with a track record of developing talent and fostering team culture
What You'll Do.
Lead Enterprise Commercial Performance Analytics
Manage variety of data sources and vendors
Establish and govern a single source of truth for commercial performance metrics
and reporting standards
Own data quality across key sources (e.g.
Design and institutionalize driver-based performance frameworks: distribution
media and demand signals
Lead root cause analysis to diagnose share gaps
Translate complex analytics into clear
decision-oriented insights and narratives
Identify and proactively surface risks and opportunities to senior leadership
Support development of forward-looking performance views
including promo sufficiency
distribution pipelines
and key growth drivers
Finance and Sales to integrate POS-based insights into forecasting and planning processes
Constant evaluation of the way we look at the business (from a hierarchy perspective) based on how fast our category is evolving
Advanced Analytics defining team structure
and future capability roadmap
Oversee one direct report
coach and develop them
How You'll Work.
Team & Collaboration
acting as a strategic thought partner to Brand, Sales, eCommerce, and Finance leadership; Partner with Brand, Finance and Sales to integrate POS-based insights into forecasting and planning processes; Experience partnering cross-functionally with Brand, Sales, Finance, and eCommerce teams
Communication Scope
Translate complex analytics into clear, decision-oriented insights and narratives; Excellent communication and storytelling skills; ability to simplify complex analyses into clear, compelling narratives for leadership audiences
Process & Methodology
balancing multiple priorities
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