Digital Matter
growth and transformation partner
Sr.Director,PaidSearch
“Sr. Director, Paid Search at Digital Matter. Skills: Paid Search strategies, client relationship management, campaign optimization, team leadership. Develop and oversee multi-platform Paid Search strategies (Google Ads, Microsoft Ads, etc.) tailored to retail client goals (e.g., ROAS, new customer acquisition) through the full account management lifecycle. Serve as the key player in kick-off meetings, client relationship management, ad-serving, tech stack implementation, campaign optimization, a”
What You'll Achieve.
deliver measurable business impact; deliver both short-term performance goals and long-term business objectives; ROAS; new customer acquisition
Industry & Context.
What They're Looking For.
Must Have
10+ years of experience in the digital advertising space, 10+ of Search experience inclusive of Google Ads/SA360 and Microsoft Advertising, Deep expertise in Google Ads, Shopping campaigns, Performance Max, and automation tools (e.g., SA360, feed management platforms), data analysis abilities (VLOOKUPs, pivot tables, and statistical analysis), Excellent consultative approach when developing and managing business relationships, Proven ability to lead teams and influence with confidence and clarity, Experience onboarding and training team members, BA (Bachelor of Arts) or equivalent with an emphasis on marketing, business, or coursework of a quantitative preferably a degree in Marketing, Economics, Accounting, Mathematics, or Statistics
What You'll Do.
Develop and oversee multi-platform Paid Search strategies (Google Ads
etc.) tailored to retail client goals (e.g.
new customer acquisition) through the full account management lifecycle
Serve as the key player in kick-off meetings
client relationship management
tech stack implementation
campaign optimization
and quarterly business planning
Be a trusted advisor to clients
guiding their investment strategies & performance to broader business KPIs
Develop and grow relationships with client-side stakeholders to ascertain business needs and craft the best strategic and tactical approach
Identify trends and opportunities to innovate within the Paid Search landscape
especially in dynamic retail environments (e.g.
inventory constraints)
and grow a team of Managers and Analysts
fostering a culture of curiosity
Act as the senior point of contact for key accounts
providing strategic oversight and performance storytelling that resonates with executive stakeholders
Collaborate with other channel leads (e.g.
SEO) to ensure a unified and customer-centric media approach
Partner cross-functionally to assist with proposal responses
and marketing efforts
How You'll Work.
Team & Collaboration
Collaborate with other channel leads (e.g., Paid Social, Programmatic, SEO) to ensure a unified and customer-centric media approach; Partner cross-functionally to assist with proposal responses, technical demos, and marketing efforts
Communication Scope
performance storytelling that resonates with executive stakeholders
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