HelloFresh
Sr.DemandPlanningAnalyst(f/m/x)
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“Sr. Demand Planning Analyst (f/m/x) at HelloFresh. Skills: Demand Planning, Forecasting, SQL, Python, Cross-functional alignment. Build & Automate Forecasting Systems. Write and maintain SQL queries daily to extract, validate, and transform demand data”
What You'll Achieve.
Own the demand signal that drives every operational decision; Ensure daily supply chain execution is accurate and agile; Keep daily supply chain execution accurate and agile; Ensure the forecast is accurate at the exact moment Procurement and Production need to act; Ensure forecast reliability; Ensure the forecast is shaped by stakeholder inputs; Shift the conversation from error reporting to risk management and strategic alignment
Industry & Context.
Diagnose root causes; Quantify impact; Deliver actionable insights that prevent recurrence
What They're Looking For.
Must Have
4+ years in Demand Planning, Supply Planning, or Supply Chain Analytics, Fluent SQL, Good working knowledge of Python for data manipulation, forecasting, and analysis, Experience building dashboards in tools such as Tableau or Power BI, Advanced Excel/Google Sheets, Grasp of forecasting techniques (bias, accuracy metrics like MAPE, WMAPE, trend decomposition, model performance evaluation), Experience forecasting in environments with limited historical data using proxy data and trend smoothing, Proven ability to manage demand and supply risks: proposing mitigations and communicating complex trade-offs to senior stakeholders, Comfortable with project tools like JIRA/Confluence for managing backlogs and improvement roadmaps, Communication skills to present forecast insights, explain variance drivers, and articulate trade-offs clearly to both technical and non-technical audiences, ensuring alignment across functions
Nice to Have
E-commerce, food retail, or FMCG experience, Perishable/short shelf-life experience
What You'll Do.
Build & Automate Forecasting Systems
Write and maintain SQL queries daily to extract
and transform demand data
Develop and refine forecasting models in Python
applying statistical and machine learning techniques
Design dashboards and automated reporting using visualisation tools
Work alongside forecast engineers to architect scalable pipelines
Build “What-If” scenario simulations
Generate and validate daily and weekly demand plans for European markets
and promotional impacts
Proactively flag when the plan needs adjusting and communicate changes
Implement data validation and QA checks
Drive Cross-Functional Alignment (S&OP)
Drive cross-functional alignment and play a key role in the weekly S&OP planning cycle
Partner with Marketing to ensure growth campaigns and promotions are reflected in the demand view
and deliver actionable insights when deviations occur
How You'll Work.
Team & Collaboration
Cross-functional coordination; S&OP planning cycle with Market Leadership, Logistics, Production, and Procurement; Partner with Marketing; Ensuring the forecast is shaped by stakeholder inputs; Communicating complex trade-offs to senior stakeholders; Ensuring alignment across functions
Communication Scope
Explaining a forecast miss to a Procurement Director; Communicating changes before they surprise the supply chain; Present forecast insights; Explain variance drivers; Articulate trade-offs clearly to both technical and non-technical audiences
Process & Methodology
Managing backlogs, Improvement roadmaps
Full Job Description
The role: What's in the Box We’re looking for a Senior Demand Planning Analyst who is as comfortable writing SQL as they are explaining a forecast miss to a Procurement Director. This is a hybrid role: part data engineer, part forecaster, part cross-functional operator. You’ll own the demand signal that drives every operational decision at HelloFresh, from how much food we buy to how many staff we schedule and how many trucks we book. Your forecasts directly determine food waste, labour costs, and customer experience for millions of meals across Europe. Our Demand Planning team is transitioning from a legacy operating model to a unified, automated, data-driven global function. You will bridge that gap — building the next-generation forecasting capabilities while keeping daily supply chain execution accurate and agile. What you’ll do: The Recipe Build & Automate Forecasting Systems Write and maintain SQL queries daily to extract, validate, and transform demand data across cloud data platforms (e.g., Databricks, BigQuery, Snowflake). Develop and refine forecasting models in Python, applying statistical and machine learning techniques — from simple trend and seasonality models through to more advanced approaches as the function matures. Design dashboards and automated reporting using visualisation tools (e.g., Tableau, Power BI) that give stakeholders self-service access to demand insights. Work alongside forecast engineers to architect scalable pipelines, ensuring local market nuances are handled without breaking the unified codebase. Build “What-If” scenario simulations (e.g., “What if we run an aggressive promo in a key European market next week?”) to stress-test operational capacity and quantify supply chain risk. Own the Demand Plan Generate and validate daily and weekly demand plans for European markets. You are the guardian of the Decision-Time forecast — the plan must be accurate at the exact moment Procurement and Production need to act. Monitor trends, season
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