Delivery Hero
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SrAccountManagerTobaccoRomania
“Sr Account Manager Tobacco - Romania at Delivery Hero. Skills: commercial growth, strategic direction, Joint Business Plans (JBPs), maximizing brand investment, innovative media and advertising strategies, upselling, operational excellence, seamless user experience, navigating the highly regulated tobacco landscape. own the commercial growth and strategic direction of one of Glovo’s most profitable and complex categories. act as the primary link between global tobacco brands and the Glovo platfo”
What You'll Achieve.
own the commercial growth and strategic direction; maximizing brand investment; Drive significant revenue growth; ensuring a balance between profit maximization and superior UX; optimize POS performance at the store level; troubleshoot issues like "fake store" fail rates and order fulfillment channels; identifying and resolving bottlenecks in the end-to-end tobacco order flow; maximizing Advertising Spend while maintaining a healthy Return on Ad Spend (ROAS) for our partners
Industry & Context.
An issue-driven mindset with the ability to act quickly and decisively; You prioritize the largest immediate risks to the business and execute commercial playbooks to restore performance; identify patterns and root causes of performance deviations
What They're Looking For.
Must Have
Fluency in Romanian and English is mandatory.
Nice to Have
understanding of the tobacco industry and its regulatory environment is highly preferred.
What You'll Do.
own the commercial growth and strategic direction of one of Glovo’s most profitable and complex categories
act as the primary link between global tobacco brands and the Glovo platform
driving high-impact Joint Business Plans (JBPs) and maximizing brand investment through innovative media and advertising strategies
balance aggressive commercial upselling with operational excellence
ensuring a seamless user experience while navigating the highly regulated tobacco landscape in Romania
Lead the negotiation and execution of annual Joint Business Plans (JBPs) with major tobacco partners (e. g.
BAT) to secure long-term growth and commitment
Develop and implement tailored media plans to maximize brand engagement and advertising spend within the app
Drive significant revenue growth by proactively upselling Glovo’s visibility assets and commercial levers to tobacco brands
Steer customer demand toward the most profitable and high-performing channels
ensuring a balance between profit maximization and superior UX
Work in lockstep with the legal and compliance teams to ensure all activities strictly adhere to evolving tobacco laws and regulations in Romania
Partner closely with Retail Account Managers to optimize POS performance at the store level and with the Tobacco Operation Specialist to troubleshoot issues like "fake store" fail rates and order fulfillment channels
Utilize data-driven insights to monitor category performance
identifying and resolving bottlenecks in the end-to-end tobacco order flow
How You'll Work.
Team & Collaboration
act as the primary link between global tobacco brands and the Glovo platform; Work in lockstep with the legal and compliance teams; Partner closely with Retail Account Managers; work with the Tobacco Operation Specialist; You will work closely with the QC Director, HQ team, Operations and Retail Teams.
Communication Scope
communicate clear, evidence-backed rationale to stakeholders
Process & Methodology
architecting a year-long strategic roadmap
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