On
Sportswear
Specialist-TradeMarketing
Neural analysis suggests this role is
optimal for Mid candidates.
“Specialist - Trade Marketing at On. Skills: Trade Marketing, Brand Activation, GTM Strategy. Own trade marketing plans. Grow brand awareness”
Industry & Context.
20% travel
What They're Looking For.
Must Have
3-5 years omnichannel retail/trade marketing experience, Familiar with retail industry
Nice to Have
Dutch professional knowledge, French professional knowledge
What You'll Do.
Own trade marketing plans
Manage trade marketing projects
Drive marketing topics during sell-ins
Create account specific GTM
Develop strategic brand plans
Plan impactful brand experiences
Leverage consumer insights
Focus on future growth
Own local B2B marketing budget
How You'll Work.
Team & Collaboration
Work with market Head of Sales; Work with Sr Brand Activation Specialist; Interface between retail partners; Interface with sales department; Interface with operations department; Interface with trade design department; Interface with events department; Interface with brand experience department; Interface with DTC department; Work with sales team; Co-own with sub-regional Head of Marketing; Develop plans with BeNe Head of Sales; Develop plans with commercial teams
Process & Methodology
Manage a wide range of projects
Full Job Description
AT A GLANCE. The fastest growing premium sportswear brand is looking for a Specialist- Trade Marketing to join our EMEA Marketing team. With a commitment to revolutionizing performance-driven products, On is taking the global sports footwear, apparel and accessories market by storm with cutting-edge tech and innovative products. Are you well versed in all things Trade Marketing? Do you bring with you a hands-on approach, yet entrepreneurial spirit? If this speaks to you, we have an exciting opportunity waiting. Our team is looking for a dynamic new team member to own our Trade Marketing plans within our BeNe market. You will report directly to the Northern Europe Head of Marketing, and work closely with the market Head of Sales and Sr Brand Activation Specialist, ensuring seamless strategy, planning and executions of all trade marketing initiatives for Belgium and the Netherlands. You will help find opportunities with focus partners to grow brand awareness and sellout, being accountable for the management of all trade marketing projects from brief through to execution. YOUR TEAM We are the Northern Europe Marketing team at On. Our mission? To amplify On’s brand and to engage On fans and communities. How do we do this? Through authentic brand storytelling, creative brand engagement, and impactful digital and experiential campaigns. At the heart of our work is supporting our communities to dream big, and setting them on the right path to turn those dreams into reality. You will report to the Head of Marketing, Northern Europe. YOUR MISSION Your mission is to grow the brand in BeNe within our retail partners - driving brand awareness, consideration and conversion across run, movement, training, outdoor and tennis communities You will act as the interface between our retail partners and various departments at On, including sales, operations, trade design, events, brand experience and DTC. Working closely with our sales team, you will drive marketing topics during sell-i
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