March Networks
Security
Specialist,Events&DemandGeneration
Neural analysis suggests this role is
optimal for Senior candidates.
“Specialist, Events & Demand Generation at March Networks. Skills: Demand generation, Event marketing, Campaign management. Plan demand generation campaigns. Execute demand generation campaigns”
What You'll Achieve.
Drive qualified demand; Drive pipeline growth
Industry & Context.
Analytical skills
What They're Looking For.
Must Have
5-7+ years B2B marketing experience, Demand generation and event marketing focus, Manage digital campaigns, webinars, events, Proficiency with marketing automation, CRM, Analytical skills, Organizational and project management skills, Communication skills, Collaborate cross-functionally
What You'll Do.
Plan demand generation campaigns
Execute demand generation campaigns
Optimize demand generation campaigns
Manage email campaigns
Manage nurture campaigns
Develop audience segmentation strategies
Own webinar program strategy
Execute webinar program
Track campaign performance
Analyze campaign performance
Report on campaign performance
Ensure high standard event execution
Partner with sales on events
Align event goals with sales
Manage event timelines
Oversee collateral development
Collaborate on creative assets
How You'll Work.
Team & Collaboration
Sales teams; Marketing teams; Internal stakeholders
Communication Scope
Communication skills
Process & Methodology
Project management
Full Job Description
**Job Title:** Specialist, Events & Demand Generation – VIVOTEK USA **Location:** North America (remote) **Department:** Marketing **Reports To:** Marketing, North America – VIVOTEK USA Since 2000, VIVOTEK has pioneered intelligent security, advancing the industry with high-performance network cameras, video management software, and cloud-based AI. With Taiwan as our global R&D hub, we deliver scalable, data-driven solutions that set the global benchmark for smart surveillance. As of 2026, BABG has entered a new strategic phase in its security business. VIVOTEK, a leading global security solutions provider, has aligned with fellow Delta subsidiary March Networks, a Canada-based intelligent video security brand. Together, the two brands are integrating technologies, expanding their portfolios, and developing vertical-specific applications to capture emerging market opportunities. **Position Overview:** The Specialist, Events & Demand Generation is responsible for planning, executing, and optimizing integrated marketing programs that drive qualified demand and pipeline growth for VIVOTEK USA. This role owns the strategy and execution of event marketing and demand generation campaigns, ensuring seamless alignment between digital programs, in-person experiences, and sales objectives. This position requires a results-driven marketer with strong project management skills, a deep understanding of B2B demand generation, and hands-on experience executing both digital campaigns and high-impact events. **Key Responsibilities:** **Demand Generation & Digital Campaigns** · Own the planning, execution, and optimization of multi-channel demand generation campaigns, including email, webinars, and integrated event follow-ups. · Manage email and nurture campaigns using platforms such as Constant Contact and Microsoft Dynamics to drive lead acquisition, engagement, and conversion. · Develop and maintain audience segmentation strategies to support targeted outreach and account-based in
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