Allied
real estate
Specialist,Activations
Neural analysis suggests this role is
optimal for Mid candidates.
“Specialist, Activations at Allied. Skills: event execution, activations, experiential marketing, stakeholder management, commercial event delivery. Lead the end-to-end execution of on-site events and activations, from concept through delivery. Identify, onboard and manage vendors, artists and brand partners”
What You'll Achieve.
drive traffic; strengthen partnerships; elevate the property's reputation as a leading destination; contributes to a dynamic and highly curated environment; shaping how people experience The Well; contribute to the overall experience, engagement, and commercial performance of The Well
Industry & Context.
Respond to and resolve operational issues related to events in a timely and professional manner
Flexibility to work evenings and weekends as required for event delivery
What They're Looking For.
Must Have
3–5 years of experience in events, activations or experiential marketing, Post-secondary education in marketing, events or a related field, organizational skills with the ability to manage multiple priorities in a fast-paced environment, Clear and professional communication skills, both written and verbal, Experience working with external partners, agencies or brands to deliver high-quality activations, Proficiency with Microsoft Office, Canva and Adobe Acrobat, Flexibility to work evenings and weekends as required for event delivery
Nice to Have
Experience working in a mixed-use development, retail destination or large-scale placemaking environment, Familiarity with commercial real estate and property operations, Experience with WordPress, Yardi or basic analytics tools
What You'll Do.
Lead the end-to-end execution of on-site events and activations
from concept through delivery
onboard and manage vendors
artists and brand partners
Coordinate all aspects of event delivery including logistics
media support and marketing integration
Track performance and engagement metrics
Manage multiple activations concurrently
Develop and review floor plans and event layouts
cleaning and after-hours support
Manage site access including deliveries
loading dock scheduling and temporary closures
Build and maintain site maps
run-of-show documents and traffic flow plans
Monitor seasonal and temporary infrastructure
Track usage of common areas and infrastructure
Support budget planning and tracking for activations
Ensure all required documentation is complete and compliant
Draft and manage short-term licences
vendor agreements and event-related contracts
Track key milestones and deliverables across all agreements
Respond to and resolve operational issues related to events
Contribute to reporting and insights
How You'll Work.
Team & Collaboration
Collaborate with Marketing, Property Management, Operations, tenants, and external partners; Act as the primary liaison between property management, tenants, vendors and partners
Communication Scope
Clear and professional communication skills, both written and verbal
Process & Methodology
Manage multiple priorities in a fast-paced environment, Maintain timelines, Ensure alignment with property objectives, Uphold operational standards
Full Job Description
## Description About Allied Allied is a leading owner-operator of distinctive urban workspace in Canada’s major cities. Our work is grounded in a clear purpose: to provide knowledge-based organizations with distinctive urban environments that support creativity, connectivity and human wellness. Our vision is more expansive. We seek to make a continuous contribution to cities and culture that elevates and inspires the humanity in all of us. This vision informs how we operate, how we design and how we lead. Real estate, for us, is not a passive investment. It is a profoundly human endeavour, one that must promote wellness, sustainability, diversity and creativity—today and for generations to come. Allied is also a place to build a career of consequence. If you are looking for work that is thoughtful, tangible and enduring—work that contributes meaningfully to cities and the people who inhabit them—you will find purpose here. For more information on Allied’s approach to city-building, visit our Insights page. The Well The Well is a unique and innovative joint venture between Allied and Riocan. Located at Spadina and Front, The Well brings together three million square feet of retail, office and residential space constructed over 7.7 acres. Through this, The Well sets the stage for meaningful experiences that draw people from down the street and across the globe to eat, shop, work, live and play in Toronto. ## Purpose of the Role Bring The Well to life through engaging, high-impact experiences that drive traffic, strengthen partnerships and elevate the property's reputation as a leading destination. Deliver and elevate brand activations, events and specialty leasing initiatives across The Well, ensuring each experience contributes to a dynamic and highly curated environment. As a Specialist, Activations, you will take ownership of a broad range of event and partnership initiatives, driving seamless execution, operational excellence and consistent qualit
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