Alex
AI
SpecialProjects,GTM
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Special Projects, GTM at Alex. Skills: Brand strategy, Customer acquisition, Campaign management, Growth metrics. Own positioning and messaging. Define category narrative”
What You'll Achieve.
Close the brand gap; Define Alex's voice; Build customer marketing engine; Drive story across channels; Make Alex a no-brainer; Generate qualified pipeline; Drive value for customers; Drive value for prospects; Ship like a team
Industry & Context.
Thrives in ambiguity; Turns ideas into campaigns; Turns ideas into outcomes
What They're Looking For.
Must Have
3-5 years in biz ops, 3-5 years in growth, 3-5 years in product marketing, 3-5 years in related field, B2B SaaS startup experience, AI startup experience, Sharp writer, Track record of pipeline generation, Track record of traffic generation, Track record of rankings generation, Track record of conversions generation, Owner mentality, Ability to own budget, Ability to defend spend
Nice to Have
Range in skills, Not a single-channel specialist
What You'll Do.
Own positioning and messaging
Define category narrative
Build customer stories
Run customer marketing programs
Drive enterprise demand
Run go-to-market for new products
Run go-to-market for new features
Track channel resonance
Cut non-resonating content
How You'll Work.
Team & Collaboration
Partner with sales
Communication Scope
Tell our story
Full Job Description
About Alex Alex was just named to the CB Insights AI 100 of 2026, the 100 most promising AI startups in the world. We're building the future of hiring: our AI recruiter conducts live job interviews, giving companies deeper hiring signal faster than ever. We work with some of the most respected brands in the world and have raised $20M to date. About the Role Our revenue is scaling faster than our brand – and we need someone to close the gap. As Special Projects, GTM, you'll run strategic GTM projects that directly affect company success. You’ll own messaging and marketing from the ground up: define Alex's voice in the market, build our customer marketing engine, and drive how we tell our story across every channel. This isn't the role for someone who needs a big team, set processes, or endless budget. We need someone who thrives in ambiguity, moves lightning fast, and knows how to turn ideas into campaigns and into outcomes. This role reports to the Head of Operations and is based in office in San Francisco. What You’ll Do - Own positioning and messaging across every customer-facing surface: website, sales decks, product one-pagers, launch announcements. - Own the category narrative. Define how the market understands agentic AI recruiting, why we lead it, and how we're different from everyone claiming the same thing. - Win at search. Own SEO and GEO end to end so Alex is the first answer when companies look for AI recruiting – today it's our biggest gap, and it's yours to close. - Turn customers into proof. Build the case studies, testimonials, and stories that make Alex a no-brainer for Fortune 500 talent teams – and run the customer marketing programs around them. - Drive enterprise demand. Partner with sales to build the campaigns, content, and field presence (events, webinars, trade shows) that generate qualified pipeline. - Make every launch land. Run go-to-market for new products and features so they drive value for our customers and prospects. - Measure what m
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