Lightspeed
Technology
Spécialisteenautomatisationdumarketing
“Spécialiste en automatisation du marketing at Lightspeed. Skills: Marketing automation, Salesforce Marketing Cloud, Customer lifecycle, Campaign management. Design email campaigns. Launch email campaigns”
Industry & Context.
Troubleshooting automation workflows; Translating insights into actions
What They're Looking For.
Must Have
2+ years marketing automation experience, 2+ years CRM marketing experience, 2+ years email marketing experience, Salesforce Marketing Cloud experience, Journey Builder experience, Automation Studio experience, Email Studio experience, Segmentation experience, Automated communications experience, Marketing automation platform experience, CRM enterprise experience, Pardot experience, HubSpot experience, ChurnZero experience, Salesforce experience, Workflow automation experience, Audience segmentation experience, Campaign logic experience, Performance data analysis, Translate insights into actions
Nice to Have
HTML proficiency, SQL proficiency, AMPscript proficiency
What You'll Do.
Design email campaigns
Launch email campaigns
Manage email campaigns
Optimize email campaigns
Design in-app campaigns
Launch in-app campaigns
Manage in-app campaigns
Optimize in-app campaigns
Develop automated customer journeys
Maintain automated customer journeys
Develop automated triggers
Maintain automated triggers
Develop lifecycle strategies
Maintain lifecycle strategies
Develop segmentation strategies
Maintain segmentation strategies
Develop automated campaigns
Maintain automated campaigns
Support regional business goals
Support regional marketing goals
Manage end-to-end campaign execution
Perform quality control
Support lifecycle initiatives
Manage transactional messages
Manage triggered communications
Manage nurture journeys
Leverage AI personalization
Leverage predictive analytics
Leverage dynamic content
Leverage advanced segmentation
Analyze campaign performance
Analyze engagement performance
Define reporting frameworks
Define long-term automation strategies
Manage projects via JIRA
Ensure on-time delivery
Ensure marketing database health
Ensure audience governance
Ensure GDPR compliance
Ensure CASL compliance
Contribute to innovation
Improve marketing automation processes
How You'll Work.
Team & Collaboration
Cross-functional teams; Marketing teams; Operations teams; Management teams; Interfunctional stakeholders
Process & Methodology
JIRA, Project management
Applying for this Spécialiste en automatisation du marketing role?
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How to Apply on Ashby
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- The resume parser is strong; verify parsed experience dates and job titles.
- Custom screening questions are often scored algorithmically — answer completely.
- Location field affects geo-based screening; use your actual metro area.
ANONYMOUS · UNFILTERED
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