Dotmatics
Scientific Software
SolutionsMarketingManager
Neural analysis suggests this role is
optimal for Manager candidates.
“Solutions Marketing Manager at Dotmatics. Skills: Flow Cytometry Marketing, Growth Marketing, Product-Led Growth, Demand Generation. Support go-to-market strategy. Develop messaging and value propositions”
What You'll Achieve.
Grow awareness; Grow adoption; Grow revenue; Grow customer engagement; Drive measurable growth; Improve engagement and conversion
Industry & Context.
Data-driven; Performance-oriented
What They're Looking For.
Must Have
Experience marketing scientific software, Experience with PLG programs, Experience with performance marketing channels, Experience managing marketing databases, Experience supporting conferences, Experience building collateral and content
Nice to Have
Hands-on industry experience in flow cytometry, Software marketing expertise, Understanding of scientific buyer journeys, Familiarity with AI tools, Interest in leveraging AI
What You'll Do.
Support go-to-market strategy
Develop messaging and value propositions
Define target segments
Support product launches
Drive integrated marketing campaigns
Increase inbound demand
Optimize campaign performance
Own campaign strategy and execution
Monitor and improve conversion metrics
Support product-led growth initiatives
Develop programs for trial to adoption
Improve customer journey through automation
Develop compelling content
Translate technical concepts
Support thought leadership initiatives
Amplify success stories
Support website strategy
Leverage marketing automation
How You'll Work.
Team & Collaboration
Partner with Product; Partner with Sales; Partner with Scientific SMEs; Partner with Demand Generation; Partner with Marketing Operations; Partner with Solution Marketing
Communication Scope
Messaging; Value Propositions; Customer-facing messaging
Full Job Description
Our Why At Dotmatics At Dotmatics, we believe science, data, and decision-making must be deeply intertwined for innovation to thrive. Our Portfolio includes Luma, LumaLab Connect, ELN Platform, Graphpad Prism, Geneious, SnapGene, Protein Metrics, OMIQ, FCS Express, LabArchives, NQuery, EasyPanel, MStar, SoftGenetics and Virscidian. We have a vision for a new Lab of the Future that will change the future of scientific research. We have created the world’s most comprehensive digital science platform – best-of-breed software applications already used by more than 2 million scientists, together in a single ecosystem united by a powerful, flexible enterprise data platform. This is not flat data buried away in digital graveyards. This is dynamic, multi-dimensional decision-making. Scientific enterprises need a new level of effectiveness to achieve tomorrow’s breakthroughs. Illness will not wait. The biosphere will not wait. We are tireless in our vision, because the time for innovation is now. Shaping the Future of Science At Dotmatics Our global team of more than 800 colleagues are dedicated to supporting our customers in over 180 countries. Together, with our scientific community of users, we accelerate scientific innovation in order to make the world a healthier, cleaner, and safer place to live. You’ll join a collaborative, global team pushing the boundaries of scientific innovation. Your ideas and efforts will have a tangible impact, accelerating scientific progress and discovery. We offer a dynamic, remote-friendly environment that fosters high integrity and collaboration, empowering you to excel. Dotmatics is a company built by scientists, for scientists. Combined, we are now the world’s largest cloud-based scientific research R&D platform. We need your help to keep growing and pioneering the future. We are Science Driven. We are Customer Centric. We are Better Together. What do we need We are seeking a Marketing Manager to lead marketing strategy and execution for
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