Dotmatics

Scientific Software

SolutionsMarketingManager

CA$95–145k ~AI est. Canada Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Manager candidates.

The Brief

“Solutions Marketing Manager at Dotmatics. Skills: Flow Cytometry Marketing, Growth Marketing, Product-Led Growth, Demand Generation. Support go-to-market strategy. Develop messaging and value propositions”

What You'll Achieve.

Grow awareness; Grow adoption; Grow revenue; Grow customer engagement; Drive measurable growth; Improve engagement and conversion

Industry & Context.

Scientific Software
Problems you'll solve

Data-driven; Performance-oriented

What They're Looking For.

Must Have

Experience marketing scientific software, Experience with PLG programs, Experience with performance marketing channels, Experience managing marketing databases, Experience supporting conferences, Experience building collateral and content

Nice to Have

Hands-on industry experience in flow cytometry, Software marketing expertise, Understanding of scientific buyer journeys, Familiarity with AI tools, Interest in leveraging AI

What You'll Do.

Support go-to-market strategy

Develop messaging and value propositions

Define target segments

Support product launches

Drive integrated marketing campaigns

Increase inbound demand

Optimize campaign performance

Own campaign strategy and execution

Monitor and improve conversion metrics

Support product-led growth initiatives

Develop programs for trial to adoption

Improve customer journey through automation

Develop compelling content

Translate technical concepts

Support thought leadership initiatives

Amplify success stories

Support website strategy

Leverage marketing automation

How You'll Work.

Team & Collaboration

Partner with Product; Partner with Sales; Partner with Scientific SMEs; Partner with Demand Generation; Partner with Marketing Operations; Partner with Solution Marketing

Communication Scope

Messaging; Value Propositions; Customer-facing messaging

Full Job Description

Our Why At Dotmatics At Dotmatics, we believe science, data, and decision-making must be deeply intertwined for innovation to thrive. Our Portfolio includes Luma, LumaLab Connect, ELN Platform, Graphpad Prism, Geneious, SnapGene, Protein Metrics, OMIQ, FCS Express, LabArchives, NQuery, EasyPanel, MStar, SoftGenetics and Virscidian. We have a vision for a new Lab of the Future that will change the future of scientific research. We have created the world’s most comprehensive digital science platform – best-of-breed software applications already used by more than 2 million scientists, together in a single ecosystem united by a powerful, flexible enterprise data platform. This is not flat data buried away in digital graveyards. This is dynamic, multi-dimensional decision-making. Scientific enterprises need a new level of effectiveness to achieve tomorrow’s breakthroughs. Illness will not wait. The biosphere will not wait. We are tireless in our vision, because the time for innovation is now. Shaping the Future of Science At Dotmatics Our global team of more than 800 colleagues are dedicated to supporting our customers in over 180 countries. Together, with our scientific community of users, we accelerate scientific innovation in order to make the world a healthier, cleaner, and safer place to live. You’ll join a collaborative, global team pushing the boundaries of scientific innovation. Your ideas and efforts will have a tangible impact, accelerating scientific progress and discovery. We offer a dynamic, remote-friendly environment that fosters high integrity and collaboration, empowering you to excel. Dotmatics is a company built by scientists, for scientists. Combined, we are now the world’s largest cloud-based scientific research R&D platform. We need your help to keep growing and pioneering the future. We are Science Driven. We are Customer Centric. We are Better Together. What do we need We are seeking a Marketing Manager to lead marketing strategy and execution for

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