iHerb
health and wellness
SocialMediaSpecialist
Neural analysis suggests this role is
optimal for Mid candidates.
“Social Media Specialist at iHerb. Skills: social media content creation, social media strategy, video editing, platform best practices, trend analysis. Ideating, creating, and editing social content, especially short-form video. Managing social media accounts”
Industry & Context.
What They're Looking For.
Must Have
A deep understanding of Instagram, TikTok, YouTube, Facebook, and Pinterest, including platform best practices, content formats, trends, and audience behavior., A understanding and a clear point of view on what makes content scroll-stopping, engaging, and platform-native, Experience ideating, creating, and editing social content, especially short-form video, Ability to work independently, but you also know how to collaborate effectively across teams and with external partners to move projects forward, writing skills with solid communication skills and know how to tailor messaging for different platforms, audiences, and creative formats, Comfort in guiding creators, designers, editors, influencers, or agency partners and can give clear, actionable creative direction, Experience with social media management, reporting, and trend-monitoring tools such as Sprout Social or similar platforms, Experience interpreting performance data, spot patterns, and turn learnings into better creative decisions, Ability to manage multiple projects, deadlines, and stakeholders in a fast-paced environment without dropping details, Proactive, self-directed, and resourceful, with a sense of ownership and follow-through, Interest in health and wellness and excited by the opportunity to create content in a space that is constantly evolving., High degree of accuracy and attention to detail, Excellent organization skills and ability to multi-task, Experience CapCut or Adobe Premiere, 2-4 years of experience in social media, content, digital marketing, or a related role
Nice to Have
Experience with Sprout Social, Experience with Google Business Suite (Gmail, Drive, Docs, Sheets, Forms) preferred, Experience managing or contributing to brand social accounts preferred, Bachelor’s Degree in Marketing or related field preferred, or a combination of education and equivalent work experience.
What You'll Do.
and editing social content
especially short-form video
Managing social media accounts
Monitoring social media trends
Interpreting performance data to inform creative decisions
Managing multiple projects
How You'll Work.
Team & Collaboration
Ability to work independently, but you also know how to collaborate effectively across teams and with external partners to move projects forward.
Communication Scope
solid communication skills; know how to tailor messaging for different platforms, audiences, and creative formats
Process & Methodology
Ability to manage multiple projects, deadlines, and stakeholders in a fast-paced environment without dropping details
Applying for this Social Media Specialist role?
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