Trafilea
E-Commerce
SocialMediaManager
“Social Media Manager at Trafilea. Skills: Social media strategy, Content development, Performance optimization. Build organic social strategy. Execute organic social strategy”
What You'll Achieve.
Increase engagement; Increase shares; Increase saves; Increase watch time; Increase organic growth; Improve engagement; Improve revenue contribution
Industry & Context.
Performance insights into creative directions; Performance insights into content testing
What They're Looking For.
Must Have
4-6 years experience managing social media, Understanding of organic performance on Instagram, Understanding of organic performance on TikTok, Understanding of organic performance on Pinterest, Understanding of organic performance on short-form video, Experience developing creative strategies, Translate business goals into content, Comfortable working with dashboards, Comfortable working with performance metrics, Comfortable working with attribution data, Active use of AI tools daily, Fluent English communication skills
Nice to Have
Creative taste, Understanding of modern fashion storytelling, Understanding of lifestyle storytelling
What You'll Do.
Build organic social strategy
Execute organic social strategy
Identify storytelling styles
Develop creative concepts
Develop content series
Turn performance insights into directions
Turn performance insights into testing
Lead aesthetic direction
Lead creative direction
Create creative briefs
Identify opportunities to improve engagement
Identify opportunities to improve revenue
Manage content calendars
Bring unexpected ideas
Bring culturally relevant ideas
How You'll Work.
Team & Collaboration
Work with Influencer teams; Work with Paid Media teams; Work with Creative teams; Work with CX teams; Work with Growth teams; Coordinate with internal teams; Coordinate with external partners
Applying for this Social Media Manager role?
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