Pavago
Staffing and Recruiting
SocialMediaManager
Neural analysis suggests this role is
optimal for Mid candidates.
“Social Media Manager at Pavago. Skills: Social Media Strategy, Content Creation, Community Management, Performance Optimization. Develop and execute social media strategies. Create and manage content calendars”
What You'll Achieve.
grow visibility, engagement, and measurable business results; turn engagement into brand growth and business impact; consistently growing across social platforms; Engagement rate growth; Follower and subscriber growth; Increased reach, impressions, and audience interaction; Traffic and lead generation; Community response time; Audience satisfaction; Consistent content execution; Publishing reliability
Industry & Context.
analytical thinking; actionable insights; optimize future strategy
What They're Looking For.
Must Have
2+ years of professional social media management experience, experience managing LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and/or YouTube accounts, Proficiency with scheduling and analytics tools such as Hootsuite, Sprout Social, Buffer, or HubSpot, copywriting, editing, and communication skills, Experience creating or coordinating visual and video content, Familiarity with Canva or Adobe Creative Suite, understanding of engagement metrics and social media KPIs
Nice to Have
Experience managing social media for SaaS, e-commerce, agencies, or professional services brands, Familiarity with influencer marketing and UGC campaigns, Experience supporting paid social campaigns, Understanding of conversion-focused social media strategies, Experience handling community management and online reputation management
What You'll Do.
Develop and execute social media strategies
Create and manage content calendars
Identify platform-specific opportunities
Collaborate with designers and editors
Ensure content aligns with brand voice
Schedule and manage content
Respond to followers and inquiries
Build audience engagement
Escalate customer concerns
Support and execute paid campaigns
Collaborate with marketing teams
Assist with influencer collaborations
Test new formats and messaging
Track and analyze engagement metrics
Build performance reports
Identify high-performing content
Partner with marketing teams
Share audience insights
Support brand awareness initiatives
How You'll Work.
Team & Collaboration
Collaborate with designers, editors, and content creators; Collaborate with marketing and paid media teams; Partner with marketing, PR, customer support, and leadership teams; Share audience insights and social feedback
Communication Scope
copywriting; editing; communication skills
Full Job Description
### **Social Media Manager** **Position Type:** Full-Time, Remote **Location:** Remote **Working Hours:** U.S. Business Hours ### **About the Role** We’re hiring a creative, execution-focused Social Media Manager to own strategy, content execution, engagement, and performance across multiple social platforms. This role combines content strategy, storytelling, community management, and analytics to help brands grow visibility, engagement, and measurable business results. You will be responsible for planning and publishing content, managing online communities, analyzing performance, and continuously improving social media strategies across LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube. The ideal candidate understands platform-specific content, trends, audience psychology, and how to turn engagement into brand growth and business impact. This is not a “post and forget” role — we’re looking for someone who thinks strategically, executes consistently, and actively optimizes performance. ### **What You’ll Own** ### **Social Media Strategy & Planning** • Develop and execute social media strategies aligned with business and marketing goals • Create and manage structured content calendars across all social platforms • Define KPIs including engagement, growth, reach, traffic, and conversions • Identify platform-specific opportunities, trends, and content angles ### **Content Creation & Publishing** • Create, write, edit, and publish engaging content across LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube • Collaborate with designers, editors, and content creators to develop multimedia assets • Ensure all content aligns with brand voice, positioning, and messaging standards • Schedule and manage content using tools like Hootsuite, Sprout Social, Buffer, or HubSpot ### **Community Management & Engagement** • Monitor comments, DMs, mentions, and community interactions daily • Respond to followers, inquiries, and customer messages professionally a
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