Marsh
Financial Services
SocialMediaLeader
Neural analysis suggests this role is
optimal for Senior candidates.
“Social Media Leader at Marsh. Skills: Social media strategy, Customer acquisition, Campaign management, Growth metrics. Own and architect regional social media strategy. Architect end-to-end social program framework”
What You'll Achieve.
Translate strategy into measurable business outcomes
Industry & Context.
Critical thinking
What They're Looking For.
Must Have
In-depth experience B2b social media platforms, Hands-on experience social media platforms, Interpret social media results, Monitor and manage reputation risk, Understand how to apply platforms to business goals, Work in team setting, Independently drive programs, Time management skills, Organizational skills, High attention to detail, Problem-solver, Critical thinker, Creative, Manage multiple projects
Nice to Have
Experience working large matrix organisation, Experience working paid social media campaigns, Experience from professional or financial services
What You'll Do.
Own and architect regional social media strategy
Architect end-to-end social program framework
Translate regional business priorities
Provide strategic oversight activate priorities
Lead development social media capability
Design enablement programs
Deliver enablement programs
Onboard COE playbooks
Onboard strategic decision frameworks
Provide ongoing strategic counsel
Lead capability-building workshops
Lead performance reviews
Establish clear governance
Establish escalation pathways
Integrate social media broader marketing strategies
Serve senior advocate social media
Present strategic business cases
Present opportunity assessments
Present governance requirements
Play key role brand reputation management
Play key role crisis management
Introduce measurement framework
Establish performance management framework
How You'll Work.
Team & Collaboration
Partner with senior leaders; Work across multiple UK business teams; Work with marketing teams; Work with global leaders; Work with regional business leadership; Work with marketing leadership
Communication Scope
Presenting strategic business cases; Presenting opportunity assessments; Presenting governance requirements
Process & Methodology
Program framework
Full Job Description
## Company: Marsh ## ## Description: We are seeking a talented individual to join the Marsh social media Center of Excellence as the UK Region Social Media leader. This role will be based in London. This is a hybrid role that has a requirement of working at least three days a week in the office. The Social Media Center of Excellence is an enterprise wide function working across all businesses of Marsh. This is a strategic leadership role where you will use your expertise in social media to translate strategy into measurable business outcomes. This is a unique opportunity to partner with senior leaders across multiple UK business teams to set the strategic direction for social media across the region. **We will count on you to:** * Own and architect the regional social media strategy and the end-to-end social program framework that translates regional business priorities into multi-year, audience-centric initiatives * Provide strategic oversight of how we activate priorities across varied social media platforms including LinkedIn, X, Facebook and YouTube. * Lead the development of social media capability across the region by designing and delivering enablement programs, onboarding COE playbooks into the region and strategic decision frameworks for marketing teams. * Provide ongoing strategic counsel, lead capability-building workshops and performance reviews, and establish clear governance and escalation pathways to confidently integrate social media into broader marketing strategies. * Serve as a senior advocate for social media with UK based global leaders, regional business and marketing leadership by presenting strategic business cases, opportunity assessments and governance requirements. * Play a key role in Marsh around-the-sun brand reputation management and crisis management process on social media. * Introduce and establish the regional measurement and performance management framework for social media aligned to enterprise framework. **What you need to have:
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