Company
Technology
SocialMediaExecutive
Neural analysis suggests this role is
optimal for entry candidates.
“Social Media Executive. Skills: Influencer marketing, Social media marketing, Digital marketing, Content analysis. Identify relevant influencers. Research relevant influencers”
Industry & Context.
What They're Looking For.
Must Have
Instagram and YouTube research experience, Influencer marketing understanding, Creator ecosystems understanding, Influencer discovery platforms knowledge, Influencer metrics understanding, Evaluate influencer-brand fit ability, Excellent written English skills, Excellent spoken English skills, Attention to detail, Organizational skills, Manage multiple influencer conversations ability, Google Sheets proficiency, Microsoft Excel proficiency, Google Workspace proficiency
Nice to Have
Previous Influencer Marketing experience, Previous Social Media Marketing experience, Previous Digital Marketing experience, Influencer marketing tools experience, Influencer databases experience, Influencer outreach familiarity, Campaign management processes familiarity, Social media trends understanding, Creator economy dynamics understanding
What You'll Do.
Identify relevant influencers
Research relevant influencers
Use hashtags for discovery
Use keywords for discovery
Use influencer discovery platforms
Build influencer databases
Maintain influencer databases
Discover influencers across niches
Discover influencers by audience size
Discover influencers by location
Analyze influencer profiles
Analyze content quality
Evaluate influencer performance
Analyze Engagement Rate
Analyze Follower growth
Analyze Audience quality
Analyze Audience authenticity
Analyze Average views
Identify fake followers
Identify suspicious engagement
Identify low-quality audiences
Assess influencer-brand fit
Initiate conversations with influencers
Manage conversations with influencers
Follow up with influencers
Maintain professional communication
Build long-term influencer relationships
Track outreach status
Maintain influencer outreach trackers
Maintain campaign databases
Prepare influencer shortlists
Prepare recommendation reports
Coordinate influencer selections
Provide updates on outreach progress
Provide updates on campaign readiness
How You'll Work.
Team & Collaboration
Coordinate with marketing teams; Coordinate with internal teams
Communication Scope
Written English; Spoken English
Full Job Description
Job Overview We are looking for a highly organized and detail-oriented Social Media Executive to support our influencer marketing activities. The ideal candidate will be responsible for identifying relevant influencers on Instagram and YouTube, evaluating their performance metrics, managing influencer communications, and ensuring strong brand alignment. This role requires excellent research skills, strong communication abilities, and a solid understanding of influencer marketing metrics and trends. Key Responsibilities Influencer Research & Discovery * Identify and research relevant influencers across Instagram and YouTube. * Use Instagram Search, YouTube Search, hashtags, keywords, and influencer discovery platforms to find suitable creators. * Build and maintain influencer databases with accurate profile information. * Discover influencers across different niches, audience sizes, and geographic locations. Influencer Evaluation * Analyze influencer profiles and content quality. * Evaluate influencer performance using key metrics such as: * Engagement Rate (ER) * Follower growth * Reach and impressions (when available) * Audience quality and authenticity * Average views and interactions * Identify fake followers, suspicious engagement patterns, or low-quality audiences. * Assess influencer-brand fit based on content style, audience demographics, values, and niche relevance. Outreach & Relationship Management * Initiate and manage conversations with influencers via Instagram DMs and email. * Follow up with influencers regarding collaboration opportunities. * Maintain professional communication and build long-term influencer relationships. * Track outreach status and response rates. Reporting & Coordination * Maintain influencer outreach trackers and campaign databases. * Prepare influencer shortlists and recommendation reports. * Coordinate with marketing and internal teams regarding influencer selections. * Provide regular updates on outreach progress and campaign r
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