We Are Social
Marketing and Advertising
SocialCreativeDirector(m/w/d)
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“Social Creative Director (m/w/d) at We Are Social. Skills: Social media strategy, Creative leadership, Content direction, Team management. Define overarching creative vision. Turn vision into briefs”
What You'll Achieve.
Raise the bar for work; Ensure work is ahead of curve; Improve performance
Industry & Context.
Data-driven decision making
What They're Looking For.
Must Have
Significant leadership experience, Proven experience leading large-scale accounts, Deep understanding of social platforms, Strategic mindset, Impeccable creative judgment, Experience building operational systems, Experience leading major campaigns, Leadership and people management experience, Exceptional stakeholder management, Exceptional presentation skills, Calm, decisive and highly organised, Data-informed
What You'll Do.
Define overarching creative vision
Turn vision into briefs
Translate business objectives into frameworks
Set creative operational direction
Lead global social campaigns
Lead local social campaigns
Ensure content aligns with brand
Ensure content aligns with audience
Ensure content aligns with platform best practices
Identify opportunities for innovation
Identify opportunities for growth
Identify opportunities for evolution
Shape future direction of account
Support wider opportunities
Maintain oversight of content output
Maintain quality assurance of content output
Uphold high creative standard
Oversee Creative Directors
Oversee creative teams
Ensure cohesion between campaigns
Ensure cohesion with always-on content
Ensure community insights inform creative development
Ensure audience behaviour informs creative development
Ensure platform trends inform creative development
Spot emerging cultural trends
Spot emerging platform trends
Spot emerging creator trends
Translate trends into actionable opportunities
Build systems for teams
Build workflows for teams
Build publishing operations for teams
Ensure consistency in ways of working
Ensure consistency in editorial processes
Ensure consistency in publishing standards
Lead senior content leads
Create clarity across teams
Create momentum across teams
Create alignment across teams
Work with delivery leads
Work with operational leads
Ensure processes are adopted
Balance multiple workstreams
Maintain clarity under pressure
Maintain calm under pressure
Act as senior strategic partner
Lead high-level conversations
Translate leadership discussions into objectives
Translate business priorities into objectives
Present strategic thinking
Present creative direction
Present performance narratives
Build trusted relationships
How You'll Work.
Team & Collaboration
Senior client stakeholders; Agency leadership; Central team of directors; Global team of market leads; Delivery and operational leads; Client and agency teams
Communication Scope
Presentation skills
Process & Methodology
Campaign management, Workflow management
Full Job Description
Are you a social-first creative leader obsessed with audience behaviour and internet culture? Do you have a proven track record of setting up and governing content systems for major brands? Can you lead high-performing teams to best-in-class work across multiple markets and workstreams? We’re looking for a Social Creative Director to take the reins of one of the agency’s most significant entertainment accounts, overseeing the content strategy and creative direction for a dynamic, award-winning social programme. This is a senior leadership role, responsible for defining how the brand shows up across social - setting the vision, establishing best practices and constantly raising the bar to ensure the work is always ahead of the curve. Sitting above a central team of directors and a global team of market creative leads, you’ll guide the overarching direction of the account while partnering closely with senior client stakeholders and agency leadership. This requires someone fluent in operating at both macro and granular levels: defining long-term content strategy and creative frameworks while maintaining high-level oversight of day-to-day output, social excellence, and creative quality. We’re looking for someone equally comfortable leading teams, influencing senior stakeholders and navigating the fast-moving realities of high-volume, high-impact social. Someone who understands how to scale learnings across markets without losing cultural relevance or strategic sharpness. **Requirements** ### Strategic leadership & account direction * Define and lead the overarching creative vision across the account * Turn that vision into briefs and goals that move with the ever-evolving social landscape * Translate business objectives, cultural insight and platform behaviour into clear frameworks and priorities * Set the creative operational direction for always-on, reactive content and audience engagement across markets * Lead major global and local market social campaigns, ranging f
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