NATPAT
Wellness
Short-FormContentCreator
Neural analysis suggests this role is
optimal for Mid candidates.
“Short-Form Content Creator at NATPAT. Skills: Short-form video, Vertical video, Content creation, Video editing. Develop short-form video formats. Execute short-form video formats”
What You'll Achieve.
Maximize retention; Maximize reach
Industry & Context.
What They're Looking For.
Must Have
3+ years experience creating short-form video content, Intermediate to advanced video editing skills, Videography skills, Ability to translate product benefits into storytelling, On-camera presence, Ability to direct talent, Self-starter comfortable owning production independently, Collaborator with experience working across teams
Nice to Have
Experience with family content, Experience with parenting content, Experience with outdoor content, Experience with CPG content, Existing audience or personal content channel, Motion graphics skills, Design skills
What You'll Do.
Develop short-form video formats
Execute short-form video formats
Own content lifecycle
Create authentic content
Create platform-native content
Experiment with hooks
Experiment with storytelling
Experiment with visual approaches
Collaborate with teams
Analyze performance data
Optimize content strategy
Stay current on trends
Stay current on best practices
Stay current on evolving formats
How You'll Work.
Team & Collaboration
NATPAT's Creative team; Snowball's content experts; Brand teams; Creative teams
Full Job Description
SHORT-FORM CONTENT CREATOR | US REMOTE Snowball is looking for a Short-Form Content Creator to build and scale vertical video content for NATPAT, a plant-based wellness brand making the outdoors safer and more joyful for kids and families. ABOUT OUR CLIENT NATPAT's mission is to blend playful innovation with solid science, offering families peace of mind with every patch. Their signature products, BuzzPatch mosquito repellent patches and MagicPatch itch relief patches, are designed with families in mind as a clean, fuss-free alternative to conventional sprays and creams, formulated without DEET, parabens, or synthetic chemicals. NATPAT is a brand built on the belief that protecting your kids shouldn't require compromising on what you put on their bodies. THE OPPORTUNITY NATPAT is growing its short-form presence across YouTube Shorts, TikTok, and Instagram Reels to reach parents, outdoor families, and wellness-minded communities. As Short-Form Content Creator, you will develop platform-native vertical video that makes natural family wellness feel accessible, fun, and real. You will own the entire creation process from concept to camera to edit, helping define what NatPat looks and sounds like in short-form spaces. This role is embedded with NATPAT’s Creative team. Snowball serves as NATPAT's YouTube and social creative partner, leading strategy, creative development, and channel growth. You will collaborate closely with Snowball's content experts (27M+ subscribers, 110B+ views) to test formats, refine storytelling, and scale what works. Short-form content is central to NATPAT's strategy for driving discovery and building trust with parents who want better options for their families. WHAT YOU'LL DO - Develop and execute short-form video formats aligned with NATPAT’s mission, voice, and brand values - Own the full content lifecycle including ideation, scripting, filming, editing, and publishing support - Bring the NATPAT world to life through authentic outdoor, family,
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