Trademark Hardware
commercial door hardware
SEOSpecialist
“SEO Specialist at Trademark Hardware. Skills: SEO, Google Merchant Center, Google Shopping, Technical SEO, On-page SEO. Diagnose and resolve Google Merchant Center visibility issues. Correct product feed brand attribution”
What You'll Achieve.
lead organic search growth; recover Google Shopping visibility; restore and grow our digital presence; Improve titles, meta descriptions, schema, and internal linking; Improve rankings for high-volume category keywords targeting page 1, top 5 positions
Industry & Context.
proactive problem-solver; Diagnose and resolve Google Merchant Center visibility issues; Correct product feed brand attribution; Audit and optimize top organic landing pages; Improve rankings for high-volume category keywords; Enhance technical SEO; Monitor Google Search Console and GA4, proactively addressing issues
What They're Looking For.
Must Have
5+ years of SEO experience for ecommerce brands, expertise in Google Merchant Center & Google Shopping, Proven track record in recovering Google Shopping visibility drops, Hands-on experience with Google Search Console (manual actions, indexing, performance), Fluency in Google Analytics 4, including custom reporting, Technical SEO expertise (schema markup, site speed, mobile UX, internal linking), On-page SEO mastery (title tags, meta descriptions, keyword research, content optimization), written English skills for US-based audience, Self-directed, organized, proactive problem-solver
Nice to Have
Familiarity with ecommerce platforms (X-Cart, Shopify, etc. )
What You'll Do.
Diagnose and resolve Google Merchant Center visibility issues
Correct product feed brand attribution
Audit and optimize top organic landing pages
Improve rankings for high-volume category keywords
Weekly SEO performance reporting
Continuous on-page optimization
Develop content strategy
Execute link-building campaigns
Enhance technical SEO
Monitor Google Search Console and GA4
Collaborate with web developers and copywriters
How You'll Work.
Team & Collaboration
working closely with the CEO; working closely with in-house web team; Collaborate with web team (FinestShops X-Cart); Collaborate with web developers (FinestShops); Collaborate with copywriterslog team
Communication Scope
written English skills for US-based audience
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