Pavago

Staffing and Recruiting

SEOSpecialist

₹12–20L ~AI est. Remote FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid+ candidates.

The Brief

“SEO Specialist at Pavago. Skills: SEO strategy, Technical SEO, Organic growth, Analytics. Develop SEO strategies. Execute SEO strategies”

What You'll Achieve.

Increase organic traffic; Improve keyword rankings; Increase organic lead generation; Increase conversion rates; Reduce technical SEO issues; Improve Core Web Vitals; Grow domain authority; Improve backlink quality; Positive ROI from SEO campaigns

Industry & Context.

Staffing and Recruiting
Problems you'll solve

Analytical mindset

What They're Looking For.

Must Have

2+ years hands-on SEO experience, Proficiency with SEO tools, Deep understanding of SEO best practices, Experience with CMS platforms, Basic understanding of HTML, Basic understanding of CSS, Basic understanding of website structures, Experience tracking SEO performance metrics, Experience tracking conversion analytics, Written English communication skills

Nice to Have

Experience with international SEO, Experience with multilingual websites, Familiarity with Google Tag Manager, Familiarity with Looker Studio, Familiarity with conversion tracking setup, Background in SaaS, Background in e-commerce, Background in high-growth content, Experience improving rankings for competitive keywords, Understanding of CRO principles, Understanding of SEO-driven lead generation

What You'll Do.

Develop SEO strategies

Execute SEO strategies

Increase organic traffic

Conduct keyword research

Build content optimization plans

Monitor algorithm updates

Monitor competitive landscapes

Perform technical SEO audits

Identify indexing issues

Resolve crawlability issues

Resolve duplicate content issues

Resolve redirect issues

Resolve site architecture issues

Improve Core Web Vitals

Improve mobile usability

Improve site performance

Implement structured data

Implement schema markup

Implement internal linking

Implement SEO best practices

Optimize image alt text

Optimize on-page structure

Collaborate with content writers

Collaborate with marketing teams

Create SEO-optimized content

Support blog optimization

Support landing page optimization

Support product page optimization

Align content with keyword strategy

Align content with user intent

Align content with conversion objectives

Develop backlink acquisition strategies

Develop outreach strategies

Support guest posting

Support authority-building initiatives

Monitor backlink profiles

Identify backlink opportunities

Improve domain authority

Improve trust signals

Track keyword rankings

Track engagement metrics

Build SEO performance reports

Provide actionable insights

Provide recommendations

Analyze user behavior

Analyze landing page performance

Analyze conversion trends

Monitor SEO campaign ROI

Report on SEO campaign ROI

Partner with developers

Partner with designers

Partner with marketing teams

Implement SEO improvements

Incorporate SEO best practices

How You'll Work.

Team & Collaboration

Content teams; Marketing teams; Developers; Designers

Communication Scope

Written English

Full Job Description

### **Job Title: SEO Specialist – Organic Growth & Analytics** **Position Type:** Full-Time, Remote **Working Hours:** U.S. Business Hours **Preferred Locations:** Mexico, Colombia, Brazil, Honduras, Costa Rica ### **About the Role** Our client is seeking a highly analytical and execution-focused SEO Specialist to own and scale organic search growth across digital properties. This role is responsible for driving measurable increases in organic traffic, keyword visibility, technical SEO health, and lead generation performance. You will oversee the full SEO lifecycle — from technical audits and keyword research to content optimization, reporting, and search performance strategy. The ideal candidate combines strong technical SEO knowledge with a data-driven growth mindset and hands-on experience improving rankings in competitive search environments. ### **Responsibilities** ### **SEO Strategy & Organic Growth** • Develop and execute comprehensive SEO strategies focused on increasing organic traffic, rankings, and conversions • Conduct keyword research using tools such as SEMrush, Ahrefs, or Google Keyword Planner to identify high-impact opportunities • Build content optimization plans aligned with search intent, buyer journeys, and business goals • Continuously monitor SEO trends, Google algorithm updates, and competitive landscapes ### **Technical SEO & Site Optimization** • Perform technical SEO audits using Screaming Frog, Sitebulb, SEMrush, or similar tools • Identify and resolve issues related to indexing, crawlability, duplicate content, broken links, redirects, and site architecture • Improve Core Web Vitals, mobile usability, page speed, and overall site performance • Implement structured data, schema markup, internal linking strategies, and SEO best practices across websites ### **Content Optimization & On-Page SEO** • Optimize metadata, headings, URLs, image alt text, and on-page structure for search visibility • Collaborate with content writers and marketing

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