Weber Shandwick
PR agency
SeniorVicePresident,StrategicPlanning
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“Senior Vice President, Strategic Planning at Weber Shandwick. Skills: Strategic planning, Brand strategy, Communications strategy, Client advisory. Lead businesses with strategic positioning. Develop vision for strategies”
What You'll Achieve.
Build brands; Build reputations; Earn attention; Drive behavior change
Industry & Context.
Problem framing; Insight development; Identify challenges; Recommend improvements; Solve problems
What They're Looking For.
Must Have
10–15 years of experience in corporate and consumer strategy, Understanding of cultural brand strategy, Familiarity across PR, influencer, digital, and social media, Expertise in the marketing and communications industry, Clear, compelling presentation skills, Ability to construct, support, and confidently present arguments, Excellent verbal communication, Excellent written communication, Agility, Proven ability to collaborate across teams
Nice to Have
Communications and/or advertising preferred
What You'll Do.
Lead businesses with strategic positioning
Develop vision for strategies
Evaluate strategy performance
Lead earned strategies
Initiate strategic process
Execute strategic process
Develop immersive understanding of brand's market
Guide integration teams
Solve problems efficiently
Collaborate effectively
Cultivate relationships
How You'll Work.
Team & Collaboration
Internal integration teams; Client integration teams; Analytics teams; Creative teams; Media teams
Communication Scope
Presentation skills; Verbal communication; Written communication
Process & Methodology
Strategic process management
Full Job Description
Who We Are Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new media landscape. We’re storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations. SVP, Strategic Planning Weber Shandwick is looking for an SVP, Strategy to join our team in New York and fuel communications and creative strategies for some of the world's biggest, best-known brands across consumer, corporate, and health accounts. About you: You're an expert strategic leader, trusted client advisor, and nurturer of talent. You're a highly collaborative, original, and clear thinker who is endlessly curious. You can frame a problem, develop succinct insights, and explain what it all means in a compelling story. You understand diverse media platforms and technology. You're open-minded, battle-tested, inclusive, and empathetic. You know how to build strategies that earn attention and you can pivot quickly with the unpredictability of today's business and communications challenges. What you'll do Lead businesses with powerful strategic positioning that stretches across both consumer and corporate stakeholders. Develop vision for strategies from start to finish, including execution and performance evaluation. Lead powerful earned strategies with internal and client-facing stakeholders, ideas that are earned at the core but built to strengthen brand strategy. Initiate and help execute the strategic process, from research plan to creative brief, for senior-lead approval; co-lead client projects and assignments. Proactively identify potential challenges in the research plan and creative brief, recommending improvements before completion. Develop an immersive understanding of a brand's market dynamics, customer mind
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