UN/COMMON

Marketing and Advertising

SeniorStrategist,LifecycleMarketingKlaviyoExpert

₹35–55L ~AI est. Remote CONTRACT Remote Friendly
The Brief

“Senior Strategist, Lifecycle Marketing - Klaviyo Expert at UN/COMMON. Skills: Lifecycle marketing, Klaviyo expert, DTC ecommerce. Develop lifecycle marketing strategies for assigned ecommerce client. Create strategic roadmaps aligned to client goals”

What You'll Achieve.

Drive measurable revenue growth; Drive customer engagement

Industry & Context.

Marketing and Advertising
Problems you'll solve

Translate performance data into actionable marketing strategies

What They're Looking For.

Must Have

5 to 7 years of experience managing retention marketing programs for DTC ecommerce brands, Demonstrated experience developing lifecycle strategies across email, SMS, CRM, and loyalty programs, Extensive experience working with Klaviyo, Experience managing and optimizing retention programs, Experience working with Shopify or supporting Shopify-based ecommerce brands, Understanding of lifecycle marketing analytics and performance reporting, Ability to translate performance data into actionable marketing strategies, Client communication and presentation skills, Ability to work independently while collaborating with distributed teams, Bachelor’s degree or equivalent professional experience

Nice to Have

Agency experience is a plus

What You'll Do.

Develop lifecycle marketing strategies for assigned ecommerce client

Create strategic roadmaps aligned to client goals

Identify lifecycle initiatives including automated flows

Evaluate retention program performance and recommend improvements

Serve as a strategic advisor for assigned client

Lead client strategy discussions and presentations

Provide guidance on lifecycle marketing best practices and

Address complex strategic questions and recommend solutions

Analyze lifecycle marketing performance data

Translate results into actionable recommendations

Develop reporting and presentation materials

Communicate performance insights and strategic opportunities

Identify performance drivers

and growth opportunities

Support clients in understanding program health and prioritizing

Monitor scope of services for assigned accounts

Ensure recommendations align with contracted hours and priorities

Identify potential scope risks or resource constraints

Communicate recommendations to the company contact

Support prioritization of lifecycle initiatives based on business

Collaborate with internal team members supporting assigned accounts

Ensure alignment between strategy and execution

Provide strategic guidance and feedback on lifecycle initiatives

Participate in internal discussions related to lifecycle program

Review lifecycle initiatives and campaign strategies

Ensure alignment with overall program strategy and client

Provide feedback that supports accuracy

Identify opportunities to improve program performance and execution

How You'll Work.

Team & Collaboration

Collaborating with internal team members; Collaborating with client stakeholders; Collaborating with distributed teams

Communication Scope

Client presentations; Performance reporting

Process & Methodology

Strategic roadmaps

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