Scout Motors
SeniorSpecialist,DigitalContent&Experiences
“Senior Specialist, Digital Content & Experiences at Scout Motors. Skills: Digital Content, Content Management, AI Tools. Own execution of digital content. Own execution of digital events”
What You'll Achieve.
Achieve revolutionizing marketplace; Ensure work is launch-ready; Ensure work is properly documented
Industry & Context.
Investigate root causes; Troubleshooting
4-5 days per week in office, Regular in-person meetings, Regular in-person events, Convene with colleagues in person, Travel to participate in events
What They're Looking For.
Must Have
Bachelor's degree in Marketing or Business Administration, Equivalent work experience, 8+ years digital content experience, Direct experience supporting events and activations, Experience working cross-functionally, Daily working experience with Frontify DAM, Hands-on CMS experience with Contentful, Experience supporting campaigns tied to CMS, Experience supporting campaigns tied to Salesforce Marketing Cloud, Experience supporting campaigns tied to Lead Capture tools, Experience supporting campaigns tied to RSVP workflows, Working knowledge of Shopify or similar e-commerce platforms, Experience managing Google Places, Experience managing Yelp, Experience managing other local listings, Hands-on experience using AI tools for content creation, Hands-on experience using AI tools for content iteration, Hands-on experience using AI tools for content support, Ability to balance AI output with brand standards, Ability to balance AI output with quality standards, Ability to balance AI output with accuracy standards, Comfortable owning execution independently, Attention to detail and content quality, Able to manage multiple live initiatives
Nice to Have
Frontify DAM used within last 12 months, Contentful publishing and QA of live content, Supporting product content and assets on e-commerce platforms, Understanding of localized digital needs, Experience applying AI to asset tagging, Experience applying AI to metadata, Experience applying AI to content drafting, Experience applying AI to content summaries, Experience applying AI to improving content efficiency, Experience applying AI to publishing efficiency
What You'll Do.
Own execution of digital content
Own execution of digital events
Own execution of digital experiences
Ensure content is live
Ensure content is accurate
Ensure content is localized
Ensure content is engaging
Support development of RFPs
Gather RFP requirements
Coordinate RFP inputs
Support vendor evaluation
Support vendor selection
Act as escalation point for asset issues
Investigate data root causes
Investigate content root causes
Investigate system root causes
Coordinate resolution across teams
Own marketing reporting
Build marketing dashboards
Maintain marketing dashboards
Validate marketing dashboards
Maintain CRM dashboards
Validate CRM dashboards
Maintain marketing data hygiene
Maintain CRM data hygiene
Document data processes
Perform ongoing quality checks
Manage Jira for marketing operations
Track Jira dependencies
Keep Jira work moving
Coordinate CRM campaign projects
Organize CRM campaign requirements
Organize CRM campaign timelines
Organize CRM campaign handoffs
Gather CRM initiative inputs
Gather CRM initiative assets
Gather CRM initiative approvals
Ensure CRM work is launch-ready
Ensure CRM work is documented
Partner with UX teams on CRM initiatives
Partner with UX teams on lifecycle initiatives
Partner with Talent Community teams
Support employee engagement
Support internal CRM communications
Partner with Community Affairs teams
Support CRM initiatives for local events
Support marketing initiatives for regional activities
Track marketing spend
Track campaign performance
Ensure visibility into pacing
Ensure visibility into outcomes
Ensure visibility into operational efficiency
Translate data into summaries
Translate data into insights
Help stakeholders understand performance
Help stakeholders understand risks
Help stakeholders understand next steps
Apply AI tools to speed analysis
Apply AI tools to speed reporting
Apply AI tools to speed project intake
Apply AI tools to speed documentation
Validate AI outputs for accuracy
Validate AI outputs for quality
Keep projects organized
Keep projects well-documented
Deliver projects on time
How You'll Work.
Team & Collaboration
Cross-functional teams; UX teams; Talent Community teams; Community Affairs teams
Communication Scope
Data summarization; Data insights
Process & Methodology
Jira, Project management, Workflow management, Timeline management, Dependency tracking
Applying for this Senior Specialist, Digital Content & Experiences role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Greenhouse
- Create a Greenhouse profile before applying — it saves time across multiple applications.
- Upload your resume as a PDF; the parser handles it better than Word.
- Answer all knockout questions carefully — wrong answers auto-reject before a human sees you.
- Enable email notifications to track application status in real time.
ANONYMOUS · UNFILTERED
What do employees actually say about Scout Motors?
Real rants from real employees. Read before you apply.