Samba
Media & Entertainment
SeniorProgrammaticAccountManager-KeyAccounts
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“Senior Programmatic Account Manager - Key Accounts at Samba. Skills: Account management, Programmatic activation, Client relationships, Media & Entertainment. Own account management. Develop strategic account plans”
What You'll Achieve.
Ensure partners derive maximum value; Directly impact retention; Directly impact growth
Industry & Context.
Troubleshoot issues; Resolve activation challenges
Live within 50 miles of office, Required in office 3 days/week, Required in office 4 days/week (Jan 2027), Possibility of 5 days/week in office
What They're Looking For.
Must Have
5–8+ years account management, 5–8+ years client services, 5–8+ years programmatic strategy, Direct experience with M&E clients, Experience with agency holding companies, Experience with brand-direct teams, Audience activation knowledge, Programmatic buying knowledge, CRM proficiency, Project management tool proficiency, Excel skills, Digital advertising ecosystem knowledge, Programmatic ecosystem knowledge, HoldCo workflows knowledge, Brand-direct workflows knowledge, M&E vertical knowledge, BAS degree
Nice to Have
Media & Entertainment clients preferred, Background in programmatic trading, Background in campaign management, SQL is a plus, M&E-specific measurement needs familiarity
What You'll Do.
Own account management
Develop strategic account plans
Identify upsell opportunities
Identify expansion opportunities
Ensure effective activation
Build senior-level relationships
Lead executive business reviews
Oversee audience segment setup
Oversee audience delivery
Support partners through activation lifecycle
Provide platform education
Provide platform training
Troubleshoot audience delivery issues
Troubleshoot integration issues
Coordinate with technical teams
Serve as feedback loop
Partner on pre-sale planning
Partner on platform demos
Represent audience products
Work with senior stakeholders
How You'll Work.
Team & Collaboration
Cross-functional teams; Internal teams; Sales; Product; Measurement; Revenue Operations; Finance; Agency teams; Brand teams
Communication Scope
Executive business reviews; Executive communication
Process & Methodology
Jira, Asana, Trello
Full Job Description
## Description Samba is a media intelligence company. We know what the world is watching, reading, and thinking about — in real time, at scale, across every screen. Our data exists with the consent of over a billion people, organized into the most complete picture of consumer attention ever built. The biggest brands in the world use that picture to make smarter decisions. We think it’s the most interesting data asset on the planet, because it’s the most culturally relevant. As a Senior Programmatic Account Manager on Samba TV's Key Accounts team, you'll own the most strategic Media & Entertainment relationships in our book of business — the studios, streamers, networks, and gaming brands that drive cultural conversation, plus their agency partners across the major holding companies (WPP, Omnicom/OMG, Publicis, Dentsu, Havas) and brand-direct teams. You'll ensure these partners derive maximum value from Samba's audience targeting and measurement solutions during the moments that matter most: theatrical openings, series premieres, tune-in windows, and franchise tentpoles. You'll work closely with Sales to grow these accounts, drive sophisticated activation strategies across HoldCo and brand-direct workflows, and deliver a seamless experience across planning, activation, and measurement. Your efforts will directly impact retention and growth of Samba's highest-value M&E accounts. Location requirement: Must live within 50 miles of a Samba office. Required in office 3 days a week (Tuesday through Thursday), moving to 4 days a week (Monday through Thursday) starting January 4th, 2027, with the possibility of moving to 5 days a week in office after that. ## Requirements Client Growth, Retention & Satisfaction Own day-to-day account management for a portfolio of key Media & Entertainment accounts — major studios, streamers, networks, and gaming brands — across both HoldCo agency partners (WPP, Omnicom/OMG, Publicis, Dentsu, Havas) and brand-direct teams Partner with Sale
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