Jane

Marketing

SeniorProductMarketingManager,Payments

CA$125–195k Canada FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Senior Product Marketing Manager, Payments at Jane. Skills: Product marketing, AI product go-to-market, Pricing strategy. Lead go-to-market strategy for AI products. Lead go-to-market execution for AI products”

What You'll Achieve.

Improve product adoption; Accelerate revenue; Deliver measurable business results

Industry & Context.

Marketing
Problems you'll solve

Analytical skills

What They're Looking For.

Must Have

5+ years in Product Marketing, Experience marketing AI products, Experience marketing ML products, Experience marketing technology-forward products, Foundation in platform-level messaging, Foundation in platform-level positioning, Hands-on pricing experience, Hands-on packaging experience, Develop clear positioning strategies, Develop clear messaging strategies, Develop go-to-market strategies, Develop strategies for complex products, Develop strategies in competitive markets, Analytical skills, Project management skills, Track record of delivering business results

Nice to Have

Product marketing expertise in payments positioning, Product marketing expertise in AI product go-to-market, Product marketing expertise in pricing strategy

What You'll Do.

Lead go-to-market strategy for AI products

Lead go-to-market execution for AI products

Translate AI capabilities into value propositions

Drive pricing strategy

Drive packaging strategy

Evaluate product packaging

Propose product packaging

Refine product packaging

Evaluate product pricing

Propose product pricing

Refine product pricing

Strengthen market positioning

Develop insight-driven messaging

Develop insight-driven go-to-market plans

Lead cross-functional launch programs

Improve product adoption

Deliver measurable business results

Translate customer insights into action

Translate market insights into action

Synthesize qualitative data

Synthesize quantitative data

Influence product direction

Influence roadmap priorities

Influence commercial strategy

Build alignment across teams

Communicate strategy with clarity

Communicate customer insights with clarity

Communicate priorities with clarity

Introduce repeatable frameworks

Improve planning of initiatives

Improve execution of initiatives

Improve measurement of initiatives

Represent Jane at market events

Represent Jane at conferences

Represent Jane at industry forums

How You'll Work.

Team & Collaboration

Cross-functional teams; Partner with Product; Partner with Finance; Partner with CS; Build alignment across Product; Build alignment across Sales; Build alignment across Customer Support; Build alignment across Marketing

Communication Scope

Clear communication; Storytelling skills

Process & Methodology

Project management

Full Job Description

ABOUT THE ROLE Hi, I'm Alan Roth, https://www.linkedin.com/in/oliveralanroth/ Senior Director of Product Marketing here at Jane. I just recently joined Jane, and I lead our Product Marketing team. My team focuses on how we position Jane, understand our customers, and support meaningful growth, especially as we expand in the US. This work connects directly to Jane's mission to help the helpers. This role is focused on Payments — a critical and growing area of Jane's product. We're looking for someone who can bring strong product marketing expertise in payments positioning, AI product go-to-market, and pricing strategy, along with clear communication and thoughtful collaboration to help us scale with intention. WHAT IMPACT WE’RE LOOKING FOR YOU TO MAKE - Lead go-to-market strategy and execution for AI-powered products and features — translate complex AI capabilities into compelling, customer-centric value propositions that drive understanding, adoption, and trust. - Drive pricing and packaging strategy — partner with Product, Finance, and CS to evaluate, propose, and refine how Jane's products are packaged and priced, grounded in customer research, competitive analysis, and willingness-to-pay insights. - Strengthen Jane's market positioning through insight-driven messaging and go-to-market plans, grounded in deep understanding of customer needs, workflows, and market dynamics. - Lead cross-functional launch programs that improve product adoption, accelerate revenue, and deliver clear, measurable business results. - Translate customer and market insights into action — synthesize qualitative and quantitative data to influence product direction, roadmap priorities, and commercial strategy. - Build alignment across Product, Sales, Customer Support, and Marketing by communicating strategy, customer insights, and priorities with clarity. - Introduce repeatable frameworks that improve how we plan, execute, and measure product marketing initiatives. - Represent Jane at key ma

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