StackAdapt
Technology
SeniorProductMarketingManager,MarketingOrchestration
Neural analysis suggests this role is
optimal for Senior candidates.
“Senior Product Marketing Manager, Marketing Orchestration at StackAdapt. Skills: Product marketing, Marketing orchestration, Go-to-market strategy, Cross-channel execution. Develop GTM strategy. Reposition narrative”
What You'll Achieve.
Maximize product revenue
Industry & Context.
Identify user friction points; Translate insights into requirements
What They're Looking For.
Must Have
6–8+ Years Product Marketing Experience, Platform product marketing experience, Martech or marketing automation ecosystem experience, Direct industry competitor background, Tier-1 marketing automation experience, CDP experience, Cross-channel engagement platform experience, Advanced positioning capabilities, Translate technical data structures, Multi-channel product exposure, Email infrastructure knowledge, Customer data hubs knowledge, Workflow builders knowledge, Analytics knowledge, Commercial enablement architecture, Create sales plays, Create discovery frameworks, Create competitive battlecards, Programmatic ad tech understanding
Nice to Have
Direct mail automation experience, Experience with DSP, Programmatic advertising agency experience, StackAdapt platform experience, Direct mail integrations experience, AI tools proficiency
What You'll Do.
Develop objection guides
Maintain market understanding
Deliver continuous insights
Gather client feedback
Identify user friction
Accelerate asset creation
Scale enablement collateral
Iterate on positioning
How You'll Work.
Team & Collaboration
Product Managers; Client Services; Sales; Account management team
Communication Scope
Client-facing pitch decks; Objection-handling guides
Full Job Description
StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. We are looking for a Senior Product Marketing Manager to lead our Marketing Orchestration go-to-market initiatives. In this pivotal role, you will bridge the gap between complex marketing automation and programmatic advertising by redefining the positioning of StackAdapt’s marketing orchestration suite (comprising our data hub, workflow orchestration, direct mail, email, and analytics). You will drive internal and external adoption by translating martech concepts into data-driven narratives for an adtech and media buyer audience. StackAdapt is a remote-first company; we are open to candidates located anywhere in North America for this position and encourage those from all backgrounds to apply. This role reports into the Director of Product Marketing. What You'll Be Doing: Strategic GTM & Positioning Pivot: Develop and execute the global GTM strategy for the marketing orchestration suite. Reposition the narrative away from traditional, email-specific retention use cases toward connected, cross-channel execution. Cross-Functional Matrix Leadership: Act as the strategic PMM partner to Product Managers, Client Services, and Sales. Synthesize disparate product roadmaps into a single, cohesive, multi-channel marketing orchestration story. High-Impact Sales Enablement: Collaborate closely with the account management team to bridge technical product knowledge gaps. Author actionable sales plays, client-facing pitch decks, and objection-handling guides that empower commercial teams to confidently c
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