Kira
Education Technology
SeniorProductMarketingManager
“Senior Product Marketing Manager at Kira. Skills: Product marketing, Messaging, Positioning, Go-to-market strategy. Own core positioning. Develop messaging frameworks”
What You'll Achieve.
Kira's positioning is clear; Go-to-market team has materials; Kira 2.0 launch generates awareness; Market recognizes Kira as category leader
Industry & Context.
What They're Looking For.
Must Have
6+ years product marketing experience, 2+ years managing direct reports, Proven ability to develop differentiating positioning, Experience marketing complex value propositions, Writing skills
Nice to Have
Product marketing experience in education technology, Product marketing experience in B2B SaaS, Product marketing experience in enterprise software
What You'll Do.
Develop messaging frameworks
Conduct competitive analysis
Craft differentiation narratives
Create sales enablement materials
Plan product launches
Execute product launches
Build customer understanding
Synthesize voice-of-customer insights
Translate new capabilities
Work with Learning team
Collaborate with Design
How You'll Work.
Team & Collaboration
Partner with Customer Success; Partner with Sales; Partner with Enablement; Partner with Product; Work with Learning team; Collaborate with Design
Communication Scope
Compelling narratives; Articulate value; Make technical concepts accessible
Applying for this Senior Product Marketing Manager role?
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How to Apply on Ashby
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- Custom screening questions are often scored algorithmically — answer completely.
- Location field affects geo-based screening; use your actual metro area.
ANONYMOUS · UNFILTERED
What do employees actually say about Kira?
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