Infatica.io
Information Technology and Services
SeniorProductMarketingManager
“Senior Product Marketing Manager at Infatica.io. Skills: Product marketing, Website ownership, Launches, Sales enablement, Data-provider repositioning, Competitive intelligence, Customer voice, Site strategy, Conversion design, Site rebuild leadership, New product launches, Sales enablement. Data-provider repositioning — the core narrative work, executed across surfaces. Competitive intelligence — real, ongoing analysis of Oxylabs, Bright Data, Decodo, ScraperAPI, Apify, others”
What You'll Achieve.
Owns the answer to "is the site working?" with data; Clear visibility of your impact on pipeline and growth.
Industry & Context.
What They're Looking For.
Must Have
6+ years B2B SaaS product marketing, with 3+ years senior IC, Has owned a B2B website strategically — IA, page roadmap, conversion outcomes — at a previous role. Not "wrote site copy" — owned outcomes., Has driven a positioning or repositioning project end-to-end with measurable business outcome, Has built sales enablement from zero or near-zero, Technical product depth — has marketed to technical buyers (devs, engineers, data/infra), Comfortable in low-process environments (!) — has worked at companies under 100 people, doesn't need scaffolding, AI-native or at least is comfortable with AI tools in daily workflow, Business mindset, understanding business outcomes
Nice to Have
Background in proxy, scraping, data infrastructure, dev tools, API products, Has worked with WordPress sites (not as designer/dev, but as strategic owner), Category creation or category renaming experience, Has run conversion experiments before (doesn't need to be data scientist, but knows how to think about it), Reseller/partnership-heavy company experience
What You'll Do.
Data-provider repositioning — the core narrative work
executed across surfaces
Competitive intelligence — real
ongoing analysis of Oxylabs
Customer voice — interviews
Discovery partnership with CPO — testing the 10-product backlog against market
Site strategy: information architecture
what each page argues
Copy direction (Denis writes
CMO guides and approves)
Conversion design intuition (works with Nastya on layout)
Site rebuild leadership: scoping with CMO + CPO
executing the phased migration off legacy WordPress
Ongoing optimization: hypothesis testing
New product launches end-to-end: positioning
Battle cards against named competitors
Objection handling library
Co-sell content for partnerships
How You'll Work.
Team & Collaboration
Discovery partnership with CPO; Works with Nastya on layout; Scoping with CMO + CPO; Collaboration with a global team — work with Product, Growth, Design, and Sales across a distributed international organization.
Process & Methodology
Site rebuild leadership, Executing the phased migration off legacy WordPress, New product launches end-to-end: positioning, naming, pricing input, GTM plan, sales enablement, post-launch tracking
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