Goodstack
SaaS
SeniorProductMarketingManager
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“Senior Product Marketing Manager at Goodstack. Skills: Product marketing, Go-to-market, Campaign execution, AI tools. Own go-to-market messaging. Translate product innovation into narratives”
What You'll Achieve.
Messaging clearer, sharper, outcome-oriented; Product launches and campaigns cohesive; Sales teams equipped with narratives; Marketing output and execution velocity increased; Nonprofit ecosystem positioning clearly articulated
Industry & Context.
Systems thinking
What They're Looking For.
Must Have
5-8 years in product marketing, Experience launching products, Experience running integrated campaigns
Nice to Have
Track record working with founders, Experience building community narratives, Genuine love of language
What You'll Do.
Own go-to-market messaging
Translate product innovation into narratives
Drive end-to-end launch execution
Partner cross-functionally
Develop positioning and messaging frameworks
Create sales enablement materials
Shape nonprofit ecosystem positioning
How You'll Work.
Team & Collaboration
Cross-functionally with Product; Cross-functionally with Sales; Cross-functionally with Design; Cross-functionally with leadership; Cross-functionally with agencies; With Product and Engineering
Communication Scope
Product storytelling; Compelling narratives; Clear positioning; Compelling customer value; Community storytelling
Full Job Description
If you’ve been looking to join a fast-growing startup with a bold vision of a world where doing good is built into everything we do, then you’ve found the right place! Backed by General Catalyst, the same investors behind Stripe and Airbnb, we’re one of Europe’s fastest-growing SaaS companies – building the technology that enables global enterprises to give, volunteer, and fund with confidence. OUR MISSION Our mission at Goodstack is to revolutionize how the world does good 🌎. As a Series A social impact startup, we power global change through technology. We enable companies to seamlessly integrate positive impact into what they do through a unified platform while supporting nonprofits in gaining access to cutting-edge technology and finding new funding streams. Global brands, including Google, OpenAI, TikTok, LinkedIn, HSBC, Atlassian and Twilio - as well as thousands of nonprofits, including the Red Cross, Cancer Research, and Oxfam - use Goodstack to make a difference. In 2025 alone, we have facilitated $5 billion in donations to good causes. But this is just the beginning. We're building the world’s leading platform that powers donations to nonprofits globally. To keep our momentum and deliver consistently high value to our partners, we need incredible people to help us on our journey – we need you 🫵 JOIN US AS SENIOR PRODUCT MARKETING MANAGER TO OWN THE STORY OF HOW ENTERPRISE TECHNOLOGY UNLOCKS REAL-WORLD GOOD! We’re looking for an exceptionally strategic, AI-native, and systems-thinking Senior Product Marketing Manager to own how Goodstack shows up in the market, across both the enterprise and nonprofit sides of the business. In this role, you’ll shape and drive Goodstack’s go-to-market narrative, from product storytelling and launches to campaigns, sales enablement, and customer proof points. You’ll work across both our enterprise GTM motion and our nonprofit ecosystem, positioning different audiences with one mission. If you have a B2B SaaS or impact-tech
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